Surfshark2mo ago

Senior Performance Marketing Manager (Heypolo)

Vilnius,VilniusFull Timesenior

MarketingPerformance Marketing ManagerPerformance Marketer

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Quick Summary

Overview

We’re building HeyPolo – a privacy-first smart location-sharing app that helps families and friends stay connected, safe, and in control. HeyPolo is designed for meaningful connection without intrusive tracking: real-time updates, consent-based sharing, and intuitive safety features that put users…

Technical Tools

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If you’re excited by real user impact, privacy-centered innovation, and building something from scratch with a small, autonomous team, read ahead

Take full ownership of paid search and social strategy across both web and mobile platforms;

Build and scale campaigns on Google, Meta, TikTok, YouTube, and new emerging channels;

Launch and optimize diverse formats, including app installs, web conversions, and full-funnel flows;

Design structured A/B tests to identify the best-performing messaging, creatives, and audiences;

Manage budgets and forecasting to hit target CAC and ROAS goals consistently;

Partner with design and product teams to build high-performing, end-to-end user funnels;

Turn data insights into recommendations that influence the product roadmap and growth strategy;

Establish best practices for creative testing, audience segmentation, and reporting;

Proven success in performance marketing, with a track record of scaling paid search and social campaigns while improving ROAS and CAC;

Hands-on experience with Google Ads, Meta Ads Manager, and TikTok across both web and mobile;

Expertise in A/B testing across ad creatives, messaging, and landing pages;

Strong analytical skills to interpret data patterns and make fast, data-driven decisions;

A "startup mindset" with the ability to build from scratch and handle rapid changes;

A self-starter with excellent communication skills, capable of prioritizing high-impact work while collaborating smoothly with design, product, and engineering.

Have experience with subscription products or SaaS business models;

Are familiar with setting up and managing attribution and analytics tools;

Possess strong creative instincts and know how to brief design teams for high-performing ads.

Growth and learning opportunities: time dedicated to learning, conferences, online learning platforms, and books for your professional development;

Health and wellness: we want you to feel and be your best. That's why we offer various benefits, from online workouts, a physical coach and a gym to regular mental health checks;

Tools of your choice: choose technical equipment and the tools you need to do your best;

Community and celebrations: get ready for long-lasting traditions such as yearly workation, Friday get-togethers, various team buildings and company celebrations;

Convenient commuting: traveling from point A to point B can be a pain. That’s why, depending on your unique circumstances, we compensate part of your public transport costs;

Work-life balance: We encourage working in the office, with the possibility of up to two remote days per week. Plus, with our WFA policy, you can work from almost anywhere in the world;

Premium Surfshark accounts: for you, your family, and friends;

Gross salary: 2600-4700 Eur/month for the Lithuanian market, 17200-20700 Pln/month for the Polish market. It may vary depending on your skills and experience.