Associate Product Manager, Product Marketing

When you work at Trex, you’re helping to grow and enhance a true original. You join a company that boldly launched an entire industry… and still leads the way.

The Associate Product Manager, Product Marketing supports the Product Manager or Senior Product Manager overseeing the assigned product line with competitive tracking, market share analysis, and opportunity sizing — the analytical foundation used to make roadmap and investment decisions. In a segment too small to warrant a dedicated Senior Product Manager, reports directly to the Director, Product Marketing instead. Does not own P&L or carry independent decision authority

• →Put safety first – Always!
• →Lead and foster our “people first” culture.
• →Conduct ongoing competitive landscape tracking and category share analysis for the assigned product line
• →Size new product and partnership opportunities — market size, addressable segments, estimated share capture — to support business case development
• →Support analysis and interpretation of consumer and contractor research to help identify unmet needs for the assigned line
• →Maintain data consistency with the methodology and templates set by the Category Analyst
• →Support the Product Manager or Senior Product Manager in preparing stage-gate materials and business case presentations
• →Assist in developing trade and promotional plans and tracking in-market program results
• →Support development of creative briefs and business plan materials in partnership with Brand Management, where applicable
• →Participate in the business team cadence, tracking action items and following up across functions
• →Coordinate with Demand Planning on translating roadmap and launch timing into forecast inputs
• →Assist with pricing analysis and P&L modeling support, including for any partner-facing supply or licensing relationships in the assignment
• →Maintain product documentation, technical data sheets, and compliance information for the assigned line
• →Support product change management, including engineering change orders (ECOs), SKU rationalization, and obsolescence planning

Winchester, Virginia, United States

Full-Time/Regular

We are looking for leaders with a Bachelor's Degree in Business, Marketing, or related field and 2–4 years of experience in product management, brand management, category management, market research, or analytics.

• Required Skills & Experience
  • Experience working with market share and syndicated data sources
  • Working knowledge of relevant building codes and regulatory standards (e.g., ASTM, UL, ICC, ISO)
  • Comfort using AI tools for research synthesis, data analysis, and first-draft content support in day-to-day work

At Trex, we believe in persevering even when there’s no road map, embracing groundbreaking as a way of life. We encourage multiple perspectives and welcome diverse people who problem-solve, adapt, and innovate – always with a firm foundation in safety and integrity.

Base Salary Range: $79,000 - $110,000 annually.

The salary range provided serves as a general guideline for potential compensation for this position. It reflects the base salary and does not account for other benefits or additional compensation opportunities that may apply. This role is also eligible for further compensation through an annual/sales bonus, in addition to the base salary.

At Trex, individual base salaries are determined based on various factors, including relevant skills, qualifications, experience, and geographic location. We are committed to maintaining pay equity and considering the internal equity of our existing team members when finalizing compensation offers. In addition to competitive pay, Trex offers a comprehensive benefits package, which is detailed below.

Over 30 years ago, our founders created the world’s first high-performance, low-maintenance composite decking and outdoor living products. That entrepreneurial spirit still drives us today as we continue to redefine our industry and lead the way for what’s next in outdoor living. Today, Trex is the world’s #1 brand of sustainability-made, wood-alternative decking, and deck railing – all proudly manufactured in the USA. As a publicly traded company [NYSE: TREX], we take pride in being the largest recycler of plastic film in the country as well as caring for the communities and the planet where we live. We nurture meaningful connections, from local engagement and investment to eco-friendly products and sustainable manufacturing processes.

Everything we do is grounded in our values and guided by our beliefs. We are looking for candidates who embody our core values:

• Innovate with Purpose
• Obsess over the Customer
• Own the Outcome
• Operate with Excellence
• Win Together

At Trex, you’ll become part of a diverse yet unified team that sustains the trailblazing spirit and strengths that made Trex the industry leader – learning, adapting, solving and succeeding.

We welcome new ideas and fresh perspectives, and we encourage you to bring your best to help us shape the future of Trex.

At Trex, you can take pride in craftsmanship. There’s an art and a science to what we do, and we never stop working to refine and improve. That means no matter how long you’ve been with Trex, you have ongoing opportunities to grow your expertise – enhancing your career, your team and our shared efforts. You will help shape our future.

Trex is proud to be an Equal Opportunity Employer. We are committed to creating a diverse and inclusive environment for all employees and do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. All qualified applicants will receive consideration for employment without regard to these or any other characteristics protected by law.

Trex participates in E-Verify to confirm the employment eligibility of all newly hired employees. E-Verify is a web-based system operated by the Department of Homeland Security (DHS) and the Social Security Administration (SSA) that allows employers to electronically verify the employment eligibility of their employees. For more information, please visit www.dhs.gov/E-Verify.