VP, Channel & Partnerships

Zappi is a consumer insights platform that helps the world’s leading brands make better creative and innovation decisions. Our platform gives enterprise teams access to decision-grade consumer insight — through ad testing, concept testing, and audience understanding — at the speed modern marketing demands. Backed by Sumeru Equity Partners, we work with some of the world’s largest consumer brands.

Consumer insight has always lived outside the creative process — a separate step, a separate tool, a separate team. We are changing that: embedding decision-grade insight directly into the platforms where briefs are written, assets are made, and creative decisions happen. This is a genuinely new commercial model, a new way of delivering value, and a new way of working that the research industry has not seen before.

The person who builds this channel will shape how some of the world’s biggest brands access consumer intelligence for years to come. You will own it end-to-end — from identifying the right partners and generating your own pipeline, through developing the right value proposition for each platform category, to negotiating commercial terms and ensuring each partnership drives real revenue. There is no inherited playbook. This is a build role.