Senior Product Marketing Manager, Agentic Identity Security (Apono)

1Password is growing. We’ve surpassed $400M in ARR and we’re continuing to accelerate, earning a spot on the Forbes Cloud 100 for four years in a row and teaming up with iconic partners like Oracle Red Bull Racing.

At 1Password, we’re building the foundation for a safe, productive digital future. Our mission is to unleash employee productivity without compromising security by ensuring every identity is authentic, every application sign-in is secure, and every device is trusted. We innovated the market-leading enterprise password manager and pioneered Unified Access Management, a new cybersecurity category built for the way people and AI agents work today. As one of the most loved brands in cybersecurity, we take a human-centric approach in everything from product strategy to user experience. Over 180,000 businesses, from Fortune 100 leaders to the world’s most innovative AI companies, trust 1Password to help their teams securely adopt the SaaS and AI tools they need to do their best work.

If you're excited about the opportunity to contribute to the digital safety of millions, to work alongside a team of curious, driven individuals, and to solve hard problems in a fast-paced, dynamic environment, then we want to hear from you. Come join us and help shape a safer, simpler digital future.

Apono is now part of 1Password. Together, we’re shaping the future of identity security for humans, machines, and AI agents. Over 180,000 businesses, from Fortune 100 leaders to the world’s most innovative AI companies, trust 1Password to help their teams securely adopt the SaaS and AI tools they need to do their best work. We deliver just-in-time, just-enough access governance, unleashing productivity without compromising security. If you’re excited to work alongside a team of curious, driven individuals and solve hard problems at scale, come join us and help build a safer, simpler digital future for everyone.

Artificial intelligence (AI) agents are becoming part of enterprise infrastructure—requesting access, handling credentials, interacting with production systems, and acting on behalf of people. As Senior Product Marketing Manager, Agentic Identity Security, you’ll shape how organizations understand and address this emerging security challenge. You’ll build the narrative, positioning, and market-entry strategy for Apono as part of 1Password, bringing fresh perspective to an evolving product and category while turning strategy into action.

• Bring experience in cybersecurity, deep technology, or business-to-business (B2B) software, with an understanding of technical buyers and complex markets.

• Bring a clear strength in product marketing, such as product launches, market-entry strategy, positioning, messaging, or narrative development.

• Think strategically while staying close to execution, turning ambiguous opportunities into clear priorities, plans, and outcomes.

• Work proactively and take ownership by identifying what needs to be done, building alignment, and moving the work forward.

• Communicate with clarity and confidence with executive, product, engineering, sales, and marketing audiences.

• Use AI tools and agents thoughtfully to improve research, planning, messaging, and workflow scale while maintaining sound judgment and a human point of view.

• Preferred: Have experience shaping an emerging category or working in a high-growth or changing organization.

• Define the narrative and market-entry strategy for Apono’s next chapter as part of 1Password.

• Evaluate existing positioning and messaging, preserve what remains valuable, and evolve what no longer reflects the product or market.

• Build deep understanding of customers, personas, use cases, market dynamics, and the challenges organizations face as AI agents interact with enterprise infrastructure.

• Own messaging, product marketing strategy, launch planning, sales enablement, and the content direction that supports them.

• Partner closely with senior product, engineering, marketing, sales, and go-to-market leaders to connect strategy across the business.

• Bring ideas from strategy through execution, using customer and market feedback to refine the story and priorities.

• Help shape the capabilities and resources the product marketing function needs as the business grows.

The annual base salary for this role is between $152,000 USD and $220,000 USD, plus immediate participation in 1Password's benefits program (health, dental, 401k and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.

At 1Password, we approach each individual's compensation with a promise of fair market value and internal equity commensurate with experience and specific skill set.

This posting is for an existing vacancy.

1Password is proud to be an equal opportunity employer. We are committed to fostering an inclusive, diverse and equitable workplace that is built on trust, support and respect. We welcome all individuals and do not discriminate on the basis of gender identity and expression, race, ethnicity, disability, sexual orientation, colour, religion, creed, gender, national origin, age, marital status, pregnancy, sex, citizenship, education, languages spoken or veteran status. Be yourself, find your people and share the things you love.

Accommodation is available upon request at any point during our recruitment process. If you require an accommodation, please speak to your talent acquisition partner or email us at nextbit@agilebits.com and we’ll work to meet your needs.

Remote work is a part of our DNA. Given that our company was founded remotely in 2005, we can safely say we're experts at building remote culture. That said, remote work at 1Password does mean working from your home country. If you've got questions or concerns about this, your talent partner would be happy to address them with you.

Successful applicants will be required to complete a background check that may consist of prior employment verification, reference checks, education confirmation, criminal background, publicly available social media, credit history, or other information, as permitted by local law.

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