#ACN GN - SONG - MT – Digital Marketing – Social Media Consultant

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OtherDigital Marketing

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Quick Summary

Key Responsibilities

Develop and execute integrated social media strategies across organic and paid channels to drive brand awareness, engagement,

Technical Tools

OtherDigital Marketing

Responsibilities

~1 min read

→Develop and execute integrated social media strategies across organic and paid channels to drive brand awareness, engagement, and business outcomes
→Plan and manage paid social campaigns on platforms such as Meta, LinkedIn, Instagram, Tiktok, Twitter/X, WhatsApp and YouTube
→Ability to build strategies and chart out end to end delivery roadmaps around influencer marketing, ORM and social commerce
→Create and optimize content calendars, ensuring alignment with marketing, brand, and business objectives
→Monitor, analyze, report and advice on social media performance using tools like Sprinklr and/or other analytics tools to design strategy and optimize ROI
→Leverage social listening and audience insights to refine messaging, targeting, and engagement strategies
→Collaborate with creative, marketing, analytics, and product teams to ensure cohesive multi-channel campaigns
→Track emerging social media trends, platform updates, and best practices to maintain competitive advantage
→Manage stakeholder communications, including campaign updates, performance reports, and strategic recommendations
→Support senior team members in proposal solutioning in the relevant field

Hands-on experience managing paid campaigns on Meta, LinkedIn, Twitter/X, Instagram, and YouTube
Expertise in developing content calendars, engagement strategies, and campaign planning for organic and paid channels
Proficiency in Sprinklr, Hootsuite, or equivalent for multi-channel publishing, monitoring, and reporting
Ability to track KPIs such as engagement, reach, CTR, conversions, and ROI using analytics dashboards and reporting tools
Knowledge of optimizing posts for platforms basis best practices and driving community interactions wherever relevant
Understanding of global social media trends, emerging formats, and competitor activity to inform strategy
Experience working with cross-functional teams to align social strategy with marketing, brand, and business objectives

About Our Company | Accenture

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.

Visit us at www.accenture.com

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