GN - SONG - MT - Salesforce Marketing Cloud - Manager

• →Knowledge/Experience of SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty

• →Good consulting and techno-functional experience is preferred.
• →Excellent oral and written communication skills
• →Stakeholder Management: Experience in working with middle to senior management levels within existing organization /client organizations.
• →Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results.
• →Highly organized, proven ability to develop efficient processes that elevate team performance and drive results.
• →Proven success in navigating global matrixed environments and /or experience in client facing roles.
• →Ability to lead and manage small/ mid-sized teams.
• →Ability to work effectively in a remote, virtual, global environment.
• →Ability to work in a fast paced and unstructured environment.
• →Exposure to the process of developing capability.

• Overall experience of 9+ years in designing / managing marketing campaigns with at least 4-5 years of hands-on functional consulting experience preferably in Salesforce Marketing Cloud/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty implementation with deep functional, industry and client facing experience

• MBA from a tier 1 or 2 college.
• Preferably be certified in SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty
• Experience with CRM, marketing software, channel integration, real time decisioning is desirable.
• Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel.
• Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations.
• Ability to use insights for campaign and strategy optimization.
• Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore.
• Ability to establish and build on working relationships effectively.
• Experience in managing small/ mid-sized teams.
• Experience in working with middle to senior management levels within existing organization /client organizations.
• Strong experience in shaping and driving engagements and ability to lead project teams.

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