Marketing Strategy Specialist

Accenture is seeking a Marketing Strategy Specialist to lead the planning and execution of end-to-end marketing strategies and campaigns across digital and offline channels. In this role, you will work closely with stakeholders to develop impactful marketing initiatives, optimize campaign performance, and deliver measurable business outcomes. You will leverage data, analytics, and marketing expertise to recommend the most effective channels, strategies, and approaches to engage customers and drive growth.

Key Responsibilities

• Develop and execute integrated, multi-channel marketing strategies and campaigns.
• Create project plans and manage campaign delivery from concept through execution.
• Analyze campaign results and build performance dashboards to support decision-making.
• Identify optimization opportunities through testing, reporting, and quality assurance processes.
• Coordinate cross-functional teams and third-party partners, including agencies, designers, and content creators.
• Provide strategic recommendations and guidance to marketing stakeholders.
• Ensure timely delivery of high-quality project outcomes and campaign deliverables.
• Support project teams through collaboration, communication, and continuous improvement initiatives

• 5+ years of experience planning and managing end-to-end, multi-channel marketing campaigns across digital and offline channels.
• Experience working within the Oil & Gas industry.
• Strong understanding of marketing strategy, campaign planning, and execution.
• Ability to develop and present strategic recommendations to marketing and business stakeholders.
• Excellent written and verbal communication skills.
• Strong organizational, prioritization, and time-management abilities.
• Ability to work independently while collaborating effectively across teams.
• Experience creating and delivering client presentations and proposals.
• Knowledge of digital marketing best practices and marketing analytics.

• Experience with loyalty marketing programs and customer engagement initiatives.
• Understanding of loyalty and marketing performance metrics.
• Project management experience.
• Experience using CRM and project management platforms.
• Experience supporting global or regional marketing programs.
• Experience working with leading marketing and creative agencies.
• Knowledge of customer growth and customer experience strategies.

• Marketing Strategy
• Go-to-Market Strategy
• Marketing Analytics & Reporting
• Digital Marketing
• Stakeholder Management
• Customer Growth & Experience Strategy
• Effective Written Communication
• Revenue Growth Management

 Visit us at www.accenture.com 

We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.