Analyst, Revenue Research (Ad Effectiveness)

A+E Global Media offers a work environment where employees collaborate in office 3 times per week. New hires must be commutable to one of our current office locations in New York City, Los Angeles, Chicago, and Stamford, CT. Please refer to the job description for any specific division requirements.

Support the execution of cross-platform ad effectiveness and measurement initiatives, contributing across all phases of research, including:

• →Assist in the design and execution of custom ad effectiveness studies including methodology development and survey design
• →Partner with internal teams and external vendors to manage study setup, fielding, and delivery, ensuring accuracy and timeliness
• →Support campaign measurement through tagging, monitoring, and troubleshooting to maintain data integrity across platforms
• →Analyze campaign performance across linear, digital, and social channels — including branded content and social partnership activations — to evaluate brand lift, engagement, audience interaction, and behavioral outcomes
• →Support measurement and reporting for social and branded content partnerships, helping evaluate campaign effectiveness, audience engagement, amplification, and partner ROI across platform ecosystems
• →Synthesize data from multiple sources (e.g., syndicated tools, custom studies, attribution partners) to develop a holistic view of campaign performance
• →Contribute to the development of client-facing deliverables, including executive summaries, recaps, and presentation materials
• →Assist in evaluating measurement partners and methodologies to ensure best-in-class research approaches
• →Collaborate with sales stakeholders to respond to ad hoc requests, delivering insights that support client strategy and revenue growth
• →Build proficiency across key research and measurement platforms (e.g., Nielsen, MRI, Resonate, attribution and brand lift tools)

In this role, you will gain hands-on experience executing sophisticated ad effectiveness and attribution studies across A+E’s cross-platform media ecosystem. You will develop a deep understanding of modern measurement frameworks, learning how to connect audience exposure to brand impact and real-world behavior, and how to transform complex data into strategic narratives that influence client decisions and business outcomes. You will also gain visibility into how insights power advertising sales strategy, partnership development, and revenue growth, while building strong cross-functional relationships within a large, dynamic media organization.

• Minimum of 1 or more years of industry or internship experience within data science / data analytics is preferred. 
• Experience or interest in Ad effectiveness research and/or cross-platform measurement across television, digital, and social is strongly preferred
• Familiarity with television and cross-platform datasets, including traditional sources (e.g., Nielsen) and emerging measurement providers (e.g., VideoAmp, Comscore) is preferred
• Knowledge of ad effectiveness methodologies, including brand lift and custom research approaches; experience with platforms such as Lucid, DISQO, Latitude, or community panels (e.g., Alida) is a plus
• Expertise in PowerPoint and advanced Excel skills (macros/pivot table etc.) with the ability to synthesize data into clear, visually compelling outputs is required
• Strong analytical and strategic thinking skills, with the ability to develop data-driven solutions to complex business challenges and adapt to evolving industry trends
• Foundational understanding of marketing principles, including the marketing funnel, brand positioning, and the consumer journey/path-to-purchase
• Excellent communication and interpersonal skills, with the ability to translate complex data into clear, actionable insights for both internal and external stakeholders
• Collaborative mindset with a proactive, intellectually curious approach, seeking to understand underlying drivers and challenge assumptions when appropriate
• Bachelor’s degree required in a relevant field such as business, economics, statistics, communications, or a related discipline is preferred.

The annual/hourly pay range displayed serves as a good faith estimate of the

minimum and maximum base pay range for this role. Compensation for the role will

be based on a number of different factors such as a candidate’s qualifications, skills,

competencies, location, and experience. A+E offers a competitive total compensation

package, which includes healthcare coverage, 401k matching, and a range of other benefits. Learn more at www.aegm.com/careers.

A+E Global Media proudly provides equal employment opportunity for all employees and job applicants, and makes employment decisions consistent with this principle.  The company’s employment actions and decisions – including recruitment, hiring, training, promotion, demotion, compensation, transfer, layoff, and termination – are made without regard to an employee’s race, color, religion, creed, age, national origin, ancestry, sex (which includes pregnancy, childbirth, breastfeeding, and related medical conditions), gender, sexual orientation, gender identity, gender expression, marital status, alienage or citizenship status, physical and/or mental disability, medical condition, family and medical leave status, genetic information, military or veteran status, or any other characteristic protected by applicable law.
A+E Global Media is a joint venture of the Hearst Corporation and The Walt Disney Company.
We are proud to be an Affirmative Action/Equal Opportunity Employer/Disabled/Veterans.