aia
aia23h ago
New

Growth Marketing - Existing Customer Marketing, Principal/Consultant (Senior Manager/Manager)

Hong KongHong Kong·Hk-Aia Hong Kong & Macausenior
OtherCustomer Marketing Manager
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Quick Summary

Key Responsibilities

Continuous development & knowledge build-up of Team members in campaign execution,

Requirements Summary

Bachelor’s degree in Actuarial, Business, Marketing, or Statistics with at least 10 years’ relevant experience on business analyses, business development, and database marketing.

Technical Tools
OtherCustomer Marketing Manager

It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.

And as part of our marketing, distribution & partnership team, you’ll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose-led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping more people live Healthier, Longer, Better Lives. 

About the Role

~1 min read

• Assist in generating creative marketing concepts that align with business objectives and contribute to achieving growth goals.
• Make use of big data to create existing customer campaign and utilize advanced data analytics to improve campaign effectiveness and inform decision-making.
• Support to design customer campaigns aimed at uplifting customer experience, fostering repurchase behavior, and growing existing customer business.
• Support to implement targeted communication to different customer segments for personalized engagement.
• Strengthen communication with distribution channels to support seamless execution and engagement
• Lead to develop initiatives that enhance customer experience throughout the entire journey for identified segments and groups.
• Conduct ad-hoc business analyses to support the development of actionable recommendations for the senior management team

Responsibilities

~1 min read
  • Continuous development & knowledge build-up of Team members in campaign execution, including the application of analytics model into customer campaigns;
  • Prepare marketing plans and to support supervisor in execution; Work with different departments and team to prepare project plan & communication for campaign launch;
  • Design and prepare agent/ customer communications and to coordinate with parties involved to ensure plans are execute smoothly within the agreed timeline;
  • Work with different departments and distribution channels in promoting ECM campaigns/ initiatives and collecting feedback of campaign;
  • Management of promotional budget;
  • Provide support to team members in meeting business objective;
  • Assist Department Head as a gate keeper in recommending promotional appeals arrangement

Requirements

~1 min read
  • Bachelor’s degree in Actuarial, Business, Marketing, or Statistics with at least 10 years’ relevant experience on business analyses, business development, and database marketing.
  • Prior experience in financial institutions and knowledge of insurance business is preferred
  • Digital experience
  • Results focused, with a track record of achievement
  • Strong interpersonal skills to liaise with various internal and external parties
  • Good in problem-solving
  • Proactive and is an Excellent team player
  • Proficient in English and Chinese, spoken and written

  • You are required to obtain relevant licence if your job involves in regulated activities

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.

Location & Eligibility

Where is the job
Hk-Aia Hong Kong & Macau, Hong Kong
On-site at the office
Who can apply
HK

Listing Details

Posted
August 17, 2026
First seen
August 17, 2026
Last seen
August 17, 2026

Posting Health

Days active
0
Repost count
0
Trust Level
51%
Scored at
August 17, 2026

Signal breakdown

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aiaGrowth Marketing - Existing Customer Marketing, Principal/Consultant (Senior Manager/Manager)