Product Marketing & Customer Propositions, Principal
Quick Summary
Product Development Lead the development and enhancement of new and existing Takaful products and solutions, including opportunity assessment, proposition development, management and Shariah approval,
Education - A bachelor's degree in actuarial science, marketing, business administration, Islamic finance or a related discipline.
About the Role
~1 min readLead the development and delivery of customer-centric Takaful products, propositions and ecosystem partnerships to drive business growth, enhance customer value, and support distribution activation while ensuring regulatory and Shariah compliance.
Responsibilities
~1 min read- Lead the development and enhancement of new and existing Takaful products and solutions, including opportunity assessment, proposition development, management and Shariah approval, system development, implementation, launch, and post-launch performance tracking.
- Coordinate cross-functional delivery by working closely with Healthcare, Distribution, Marketing, Operations, Technology, Shariah, Actuarial and other functions to implement the takaful solutions.
- Develop and implement customer propositions that meet evolving customer needs across different target segments, while working with strategic partners or ecosystem to enhance customer value, improve customer experiences and support business growth.
- Collaborate with other marketing team to develop activation programmes, communication, sales and training initiatives to support proposition adoption and business growth as well as up-sell / cross-sell opportunities.
- Provide guidance and support to team members while contributing to capability building, knowledge sharing and continuous improvement within the team.
- Ensuring adherence with regulatory requirements, internal policies and guidelines.
Requirements
~1 min read- Education - A bachelor's degree in actuarial science, marketing, business administration, Islamic finance or a related discipline.
- Experience – 8 to10 years of relevant experience in product development, proposition management, marketing, customer management or insurance/takaful.
- Takaful Knowledge - Familiarity with Shariah guidelines, principles, values with strong understanding of Takaful products and market segment.
- Others - Strong stakeholder management, project management and communication skills.
Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.
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Location & Eligibility
About this job
- Who can apply
- Malaysia
- Posted
- Today
Listing Details
- Posted
- November 6, 2026
- First seen
- November 6, 2026
- Last seen
- November 6, 2026
Posting Health
- Days active
- 0
- Repost count
- 0
- Trust Level
- 56%
- Scored at
- November 6, 2026
Signal breakdown
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