Product Marketing Sr. Specialist - NIBU

• Develop and execute pricing and incentive strategies to ensure portfolio competitiveness, profitability, and revenue growth.
• Monitor key performance indicators, including sales mix, grade mix, gross margin, and M&S expenses, providing actionable insights to support decision-making.
• Collaborate with NSCs and internal stakeholders to align commercial strategies, optimize approval processes, and maximize business synergies.
• Lead business planning and lifecycle forecasting activities, ensuring volume, pricing, and competitiveness targets are achieved.

• Define product positioning, lifecycle strategies, and M&S investment plans across NIBU markets.
• Monitor profitability, competitiveness, and incentive performance by product and market.
• Lead vehicles launch activities, including product positioning, messaging, cross-functional coordination, pricing strategy alignment, and launch execution.
• Coordinate commercial strategy approvals, including MSRP and profitability assessments.

• Manage and monitor incentive payment processes across NIBU markets.
• Validate, reconcile, and track incentive claims, payment requests, and supporting documentation.
• Partner with Finance, Sales, and regional teams to ensure timely resolution of payment-related issues.

• Lead the development and automation of industry volume and market intelligence reporting.
• Analyze market performance, segment trends, competitive activity, and market share evolution to support strategic planning.
• Ensure data accuracy, governance, and alignment with NIBU segmentation and reporting standards.

• Bachelor’s degree in economy, Actuary studies, Business, Industrial or Mechanical Engineering

• Minimum 3 years of experience in the automotive industry or in areas such as Data & Industry Analysis, Product Marketing Management, or Product Planning, strong analytical and strategic mindset, with the ability to leverage market and business insights to support commercial and product decisions.

• Language: English Fluent (written, spoken and listen)
• Data management: Excel advance level, Power-BI.
• Travel %: Sporadic 10%-15%
• Cross-Functional
• Emotional Intelligence
• Learning Agility

People are our most valuable resource, and diversity and inclusion are essential to maximizing the potential of every team member. Our Corporate Diversity Initiative ensures that our work environment responds to the unique needs of our employees and customers. We are committed to creating a culture in which all individuals feel included, respected, valued, and heard.

At Nissan, we value inclusion across all areas of our business and strive to reflect the diversity of our customer base and the communities we serve. Join us in our commitment to diversity and inclusion.

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