Manager, RDBU Marketing Strategy/Operations(US Pharma/Biotech Industry)

Location: Hyderabad, Amgen India

Role Summary

▪ As an AIN member of the US brand marketing organization, the RDBU Marketing Operations Manager partners closely with assigned RDBU brand teams and cross-functional stakeholders to operationalize commercial brand plans through excellence in content operations, MLR coordination, omnichannel campaign execution and deployment.
▪ Acting as the execution lead within Amgen India (AIN), this role oversees end-to-end campaign delivery across assigned brands, manages agency and vendor partnerships, drives operational efficiency and ensures all outputs meet brand, quality and compliance standards.

▪ The role also provides leadership to team members and serves as a critical link between US brand teams, AIN delivery teams, Field Operations teams and external partners to enable seamless execution across field, digital and CRM channels.
▪ The role also provides leadership to team members and serves as a critical link between US brand teams, AIN delivery teams, Field Operations teams and external partners to enable seamless execution across field, digital and CRM channels.

Key Responsibilities

▪ Pharmaceutical or healthcare commercial marketing experience with familiarity in MLR/compliance processes.
▪ Experience supporting HCP, Patient and KOL marketing initiatives for US pharmaceutical brands.
▪ Experience managing CRM, email, web, paid media and other omnichannel customer engagement programs.
▪ Experience working with campaign performance dashboards and translating insights into optimization recommendations.
▪ Experience operating within a global delivery model supporting US commercial organizations.