Freelance Senior Digital Designer

amika means friend. we’re a fearless, Brooklyn-born, salon-raised haircare brand + a friend to all hair, hairstylists, the planet + you. 

the Freelance Senior Digital Designer will play a key role in shaping how amika shows up across the digital ecosystem. this role is responsible for creating compelling, elevated, and brand-right design across e-commerce, paid and owned marketing channels, social, email, campaign, and digital storytelling touchpoints. 

• →design and produce a wide range of digital creative assets across key brand and business channels, including: 
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  • →e-commerce site creative 

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  • →landing pages 

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  • →email 

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  • →paid social and digital media 

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  • →organic social assets 

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  • →campaign digital toolkits 

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  • →product launches 

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  • →promotional and seasonal storytelling 

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  • →retailer.com assets as needed 

• →translate brand campaigns, product storytelling, and marketing priorities into strong digital creative that feels on-brand, elevated, and optimized for channel needs. 

• →partner closely with Creative, Brand Marketing, E-commerce, Social, Copy, and Growth teams to concept and execute digital assets that support both brand storytelling and business performance. 

• →help evolve and uphold amika’s visual identity across digital touchpoints, ensuring consistency while also pushing the work forward creatively. 

• →build and maintain scalable design systems, templates, and modular approaches that improve consistency, efficiency, and speed across recurring workstreams. 

• →adapt campaign concepts into flexible digital executions across multiple sizes, formats, and placements while preserving creative integrity. 

• →manage multiple projects simultaneously in a fast-paced environment, balancing speed, responsiveness, and high standards of craft. 

• →prepare final files accurately and efficiently, ensuring all assets are production-ready and delivered to spec. 

• →stay current on digital design, beauty, fashion, culture, and platform trends, bringing fresh visual references and ideas to the team.
• →lead the design and rollout of major digital campaign expressions across channels, helping ensure the work is cohesive, elevated, and strategically sound from concept through execution. 

• →contribute more actively to creative problem-solving and visual direction, helping shape how campaigns translate into digital ecosystems rather than simply executing against existing direction. 
• →create and refine scalable digital systems that improve consistency across campaign launches, product storytelling, promotional moments, and evergreen brand communications. 
• →help establish best practices for digital design across formats, channels, and workflows, with a strong understanding of how to balance creative ambition with speed and efficiency. 
• →mentor more junior designers through feedback, guidance, and example-setting, helping raise the level of craft and consistency across the team. 
• →operate with greater autonomy, anticipating needs, identifying gaps, and proposing thoughtful design solutions before being asked. 
• →bring a sharper perspective on what makes digital creative feel current, compelling, and culturally relevant, especially within the beauty space. 

• 5–7+ years of design experience, with meaningful experience in digital design for beauty, fashion, lifestyle, or consumer brands 

• strong portfolio demonstrating high-level visual taste and the ability to build cohesive digital worlds across campaigns and channels 

• proven ability to lead projects with greater independence and manage complex, fast-moving workstreams 

• experience creating or evolving digital systems, templates, toolkits, and design frameworks that enable scale 

• strong understanding of how to create work that is both brand-building and performance-minded 

• ability to give clear, constructive creative feedback and help guide junior team members 

• confident in presenting work, articulating design rationale, and collaborating with senior cross-functional stakeholders 

please click the link below that will bring you to our careers page where you can submit your application + resume (cover letter optional). a member of our team will be in touch soon!