Manager, Marketing | TB Rays

ABOUT LEGENDS GLOBAL 

Legends Global is the premier partner to the world’s greatest live events, venues, and brands. We deliver a fully integrated suite of premium services through a white-label model that keeps our partners front and center — from feasibility and project development to sales, partnerships, hospitality, merchandise, venue management, and world-class content and booking. 

With a global network of more than 450 venues, hosting 20,000 events and welcoming 165 million guests annually, Legends Global brings unmatched scale, expertise, and connectivity to help our partners grow. The Legends Global Way guides how we operate: Align, Scale, Connect, Team, Win — shared success, repeatable systems, connected solutions, unstoppable teams, and wins that are earned every day. 

About the Role 

The Manager, Marketing will be an integral member of the team and is the key driver for project organization and content creation for multi-channel marketing and sales campaigns. 

You will be responsible for supporting marketing campaign management, as well as executing compelling content that will support our sales goals, elevate the brand story, and inspire fans and businesses to engage with and support the new Tampa Bay Rays Ballpark. We are looking for a self-starter, who is confident in their abilities, and able to work effectively while managing multiple priorities. This individual should be highly organized and able to balance strategic problem solving with thought-provoking creative thinking. 

About the Project/Venue 

The Tampa Bay Rays are developing a state-of-the-art ballpark at Hillsborough College in Tampa’s Westshore district, targeting a 2029 opening. This public-private partnership anchors the Champions Quarter mixed-use district. With 11,500 premium seats designed to set new MLB benchmarks, Legends Global seeks exceptional leaders to drive this transformational project. 

WHAT YOU’LL DO (KEY RESPONSIBILITIES & OUTCOMES) 

• Assist in the creation, implementation, management and measurement of omnichannel marketing campaigns (email, social media, webinars and sponsored events, paid search, display ads, retargeting, direct mail, etc.) 

• Develop a wide variety of copy and video content for website, sales application, partner pitches, sales center and other digital marketing channels. 

• Build and manage automated e-mail marketing campaigns in collaboration with data analytics, ticket sales and other teams. 

• Think “outside the box” to generate innovative copy and video content to tell the new Tampa Bay Rays Ballpark sales stories in a dynamic way. 

• Organize and manage content/asset library for the website, digital sales application, sales center and other projects. 

• Ensure projects stay on track by handling multiple moving pieces simultaneously from origin to execution. 

• Ability to meet deadlines and work with changing priorities. 

• Openly and frequently communicate with the Senior Director, Marketing & Strategy on projects and concepts. 

• Collaborate with the Tampa Bay Rays, Legends Global Partnerships and Legends Global Sales to maintain brand integrity and authenticity throughout all content and campaigns. 

WHAT YOU BRING (QUALIFICATIONS & EXPERIENCE) 

• Bachelor’s Degree or equivalent. 

• 4-6 years’ demonstrated experience in marketing and content creation. 

• Highly proficient in Adobe Creative Suite on MAC (specifically, After Effects and Adobe Premiere – experience with Photoshop, Illustrator, and InDesign is a plus). 

• Excellent interpersonal, verbal and written communication skills; ability to communicate effectively at all levels both internally and externally. 

• Ability to handle multiple design projects in a fast-paced weekly workflow. 

• Proven ability to work collaboratively in a team-oriented environment. 

• Detail oriented and highly organized with a strong work ethic.    

WORK ENVIRONMENT & TRAVEL 

• Role requires regular on-site presence to support project launch, client partnership, team leadership, and venue-related activity. 

• Ability to work both traditional and non-traditional hours, including nights, weekends, holidays, and event-based schedules as business needs require. 

• Travel may be required for meetings, training, client engagement, industry events, and Legends Global business needs. 

Legends Global has assembled the most powerful network in sports, live entertainment, and venues — not just the collection of venues and partners, but the people behind them. You’ll work alongside exceptional talent, collaborate with experienced leaders and subject matter experts, and contribute to projects that set the standard for excellence across sports, entertainment, hospitality, and live experiences. Every win here is earned, not assumed — if you’re driven by growth and delivering innovative solutions, you’ll thrive here at Legends Global.