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Lead Product Manager, Website & Digital Retail

CanadaCanada·Torontolead
Product ManagementProduct Manager
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Quick Summary

Overview

We are a Canadian leader in digital automotive solutions. Our flagship brands — AutoTrader.ca, AutoSync, Dealertrack Canada and CMS — help Canadians buy, sell, and finance vehicles with confidence.

Technical Tools
Product ManagementProduct Manager

We are a Canadian leader in digital automotive solutions. Our flagship brands — AutoTrader.ca, AutoSync, Dealertrack Canada and CMS — help Canadians buy, sell, and finance vehicles with confidence. 

AutoSync provides automotive software that helps dealerships attract shoppers, convert demand into sales, and manage their businesses. Our Website and Digital Retail portfolio brings together dealer websites and online shopping tools to connect vehicle discovery with the next steps in a purchase. 

We are looking for a Lead Product Manager to own the strategy, roadmap, and performance of this portfolio as we evolve it into a unified ecommerce experience. You will serve both vehicle shoppers and the dealerships that buy and operate our software, creating intuitive shopping journeys and scalable tools that deliver measurable dealer value. 

You bring deep product experience in ecommerce and websites, with a track record of improving discovery, conversion, and commercial performance. This role combines people management with individual contribution: you will manage and develop the product team while personally leading discovery, defining requirements, and working with Engineering, Design, and commercial teams to deliver results. 

As part of AutoScout24 group, Europe’s largest online car marketplace, we’re shaping the future of automotive retail in Canada and beyond. 

Join us on our journey as we bring together the best of Europe and North America to shape the future of automotive retail. 

Responsibilities

~2 min read
  • →Substantial product experience. 7+ years in product management, including significant direct ownership of customer-facing ecommerce or transactional website products. Ecommerce and website product experience is essential. 
  • →A proven conversion track record. You have shipped and optimized shopping journeys such as search, merchandising, product detail pages, forms, checkout, or other high-intent conversion flows, with measurable improvements in customer and business outcomes. 
  • →Strong website product judgment. Practical understanding of mobile UX, content management systems, technical SEO, page performance, Core Web Vitals, and accessibility, including how these affect discovery and conversion. 
  • →Rigorous discovery and analytics. Experience using qualitative research, web analytics such as GA4 or equivalent, event instrumentation, funnel analysis, and A/B testing to make decisions. You can distinguish improvements in traffic or clicks from meaningful conversion and revenue gains. 
  • →Strategy with hands-on execution. Demonstrated ability to turn ambiguous customer and business problems into clear requirements, user stories, acceptance criteria, and delivery plans. You remain directly involved in product delivery while balancing customer commitments, dependencies, and commercial priorities. 
  • →Platform and integration fluency. Experience working with APIs, inventory or catalogue data, pricing, and third-party integrations. You can assess the product implications of architecture and data quality and contribute to platform modernization or migration decisions. 
  • →People management and product leadership. Experience managing and developing product talent, setting clear expectations, providing feedback, and managing performance. You can lead complex cross-functional initiatives, make clear trade-offs, and communicate effectively with senior leaders and customers. 
  • →Commercial thinking. Ability to connect product decisions to adoption, retention, monetization, and cost to serve, while balancing the experience of end consumers with the needs of business customers. 

Requirements

~1 min read

We understand that there is life at work and life outside of work. Here are a few benefits we all benefit from that support us to be our creative best. 

 Benefits from Day 1 

  • Gym discounts 
  • Employee and Family Assistance program 
  • Virtual wellness events 
  • Conferences & training budget 
  • Regular internal training programs 

Financial planning 

  • Let us help you invest in your future with 3% matching towards your pension and multiple forms of income protection. 

What We Offer

~1 min read

The expected compensation for this position is: CAD $140,000 – CAD 170,000

For a career where you can drive our business and shape your future, apply now. 

Use of Artificial Intelligence in Hiring: We use artificial intelligence (“AI”) in our hiring process, including to screen, assess, or select applicants for this position.

Vacancy Status: This job posting is for an existing vacancy.

Location & Eligibility

Where is the job
Toronto, Canada
On-site at the office
Who can apply
CA

Listing Details

Posted
October 13, 2026
First seen
October 13, 2026
Last seen
October 13, 2026

Posting Health

Days active
0
Repost count
0
Trust Level
67%
Scored at
October 13, 2026

Signal breakdown

freshnesssource trustcontent trustemployer trust
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Lead Product Manager, Website & Digital Retail