New Business & Media Sales Lead

Avenue Z is a digital marketing and PR agency engineered to move fast. Brands partner with us to drive revenue and reputation through high-impact public relations, performance media, AI search optimization (AEO), and our creator network. Trusted by leaders in emerging tech, finance, and consumer brands, we drive influence across all channels - from AI Search to The Wall Street Journal, Shopify to TikTok, Meta to Google.

Avenue Z is looking for a sales-focused individual contributor to create new business and sell high-value media and marketing solutions to priority accounts.

New business origination

• →Build a weekly cadence of prospecting, introductions, meetings, follow-up, and opportunity advancement against defined revenue goals.
• →Source opportunities through direct outreach, warm networks, referrals, inbound interest, and relevant industry relationships.
• →Identify high-potential brands and companies with clear needs across performance media, creator marketing, or integrated campaigns.
• →Research target accounts and create thoughtful outreach that connects Avenue Z’s capabilities to the prospect’s business priorities.
• →Partner with internal leaders to refine outreach strategy, meeting narratives, and conversion plans.

Consultative media sales

• →Lead discovery and executive conversations with confidence, curiosity, and strong commercial judgment.
• →Translate client goals into integrated media and marketing opportunities rather than selling disconnected services.
• →Position Avenue Z’s capabilities clearly, including performance media, public relations, AI search optimization, creator marketing, and broader digital growth programs.
• →Build persuasive pitches and proposals that connect strategy, channel mix, expected impact, and investment.
• →Navigate objections, buying committees, procurement processes, and budget conversations while maintaining deal momentum.
• →Clearly communicate client needs, commercial context, and success criteria to internal strategy and delivery teams.

Deal advancement and closing

• →Move opportunities from initial interest to qualified pipeline, proposal, negotiation, and signed engagement.
• →Establish clear qualification standards, next steps, timelines, stakeholders, and close plans for every active opportunity.
• →Coordinate internal stakeholders around pitch preparation, capabilities positioning, pricing input, and proposal strategy.
• →Keep momentum across every live opportunity with timely follow-up and strong executive communication.
• →Surface pipeline risks, stalled deals, competitive dynamics, and market feedback quickly and clearly.
• →Ensure a clean handoff from closed business into contracting, onboarding, and delivery.

Market presence and intelligence

• →Represent Avenue Z externally with credibility, polish, and strong commercial instincts.
• →Attend high-value events and conferences selectively, turning participation into meetings, introductions, and qualified pipeline.
• →Build relationships with founders, CMOs, growth leaders, investors, and other referral sources that can lead to direct business.
• →Bring back intelligence on buyer needs, competitive positioning, media trends, and emerging opportunity areas.
• →Help leadership refine sales messaging and the go-to-market approach based on real signals from the field.

• 4+ years of new business, consultative sales, media sales, business development, or growth experience.
• Proven ability to open doors, create pipeline, and close revenue through direct relationship-building and outbound activity.
• Experience selling strategic, consultative, high-value services or integrated marketing solutions.
• Demonstrated success leading executive discovery, shaping proposals, navigating objections, and advancing deals to close.
• Strong understanding of how media and marketing investments connect to growth, reputation, customer acquisition, or business outcomes.
• Demonstrated ability to identify when specialized expertise is needed, engage subject matter experts, and sell as part of an integrated team.
• Strong judgment on where to spend time, which opportunities to pursue, and when to disqualify.
• Highly organized operator who can manage outreach, pipeline, forecasting, and follow-through without heavy infrastructure.
• Comfortable building from scratch in an ambiguous, fast-moving environment.
• Excellent written and verbal communication skills.

• Experience in agency, consulting, marketing services, media, digital transformation, or adjacent advisory businesses.
• Experience selling performance media, paid media, creator marketing, or integrated digital marketing programs.
• Experience working with ecommerce, emerging technology, finance, or consumer brands.
• Familiarity with the Shopify ecosystem and tools that support ecommerce growth.
• Established network across brands, growth-stage companies, founders, CMOs, growth leaders, investors, or other senior buyers.
• Familiarity with CRM management, pipeline reporting, forecasting, and outbound business-development systems.
• Experience building a sales motion, territory, or target-account strategy from the ground up.