Binance29mo ago

Senior Marketing Manager (Japan)

TokyoRemoteFull-time: Remotesenior

MarketingMarketing ManagerB2B Marketing Manager

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Quick Summary

Overview

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users,

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MarketingMarketing ManagerB2B Marketing Manager

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.

Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?

The role reports to the Regional Marketing team supporting community and affiliate marketing. You'll be able to drive new campaigns and build strong community engagements within the local market.

Drive user growth and market expansion for Binance in Japan by developing and executing tailored marketing strategies

Leverage a wide range of advertising channels and social media platforms to increase Binance brand awareness in the Japanese market, ensuring optimal return on investment

Lead integrated marketing campaigns from strategy development and briefing to execution and performance measurement

Brainstorm, plan, and implement both online and offline events to boost user engagement and brand presence

Proven experience in marketing management with strong ownership and high emotional intelligence

Passionate about working in a fast-paced, startup-like environment

Minimum 3 years of marketing and user growth experience focused on the Japanese market; advertising management experience is a plus

Good understanding of cryptocurrency terminology and trends, with a genuine interest in crypto culture

Flexible and able to work extended hours to keep pace with the dynamic crypto community

Bilingual English/Japanese is required to be able to coordinate with overseas partners and stakeholders.

Strong organizational skills with the ability to multitask and manage time effectively