Business Lead

• →Own the strategy and commercial performance of a strategic product, market, or customer segment within our Consumer business.
• →Identify high-potential opportunities through market analysis, customer insight, competitive research, and a deep understanding of the crypto ecosystem.
• →Develop and test clear hypotheses for driving users, activity, volume, revenue, balances, retention, margin, and profitability.
• →Build compelling business cases covering market potential, customer demand, product requirements, economics, execution, and risk.
• →Work closely with Product and Engineering to define priorities and launch customer-facing products and features.
• →Partner with Trading, Treasury, Risk, Compliance, Finance, Marketing, and Regional teams to take initiatives from idea to execution.
• →Shape pricing, positioning, distribution, and go-to-market strategies.
• →Establish a rigorous operating cadence around performance, experimentation, launches, and business results.
• →Communicate recommendations clearly, challenge assumptions, and align senior stakeholders around priorities and trade-offs.
• →Move quickly, learn from results, and continuously refine the strategy.

• →A strong track record in crypto, fintech, investing, product, growth, strategy, consulting, or another highly analytical and commercially focused environment.
• →Deep knowledge of crypto markets, products, platforms, and customer behaviour. We are looking for genuine participation and curiosity—not simply an interest in the industry.
• →Exceptional analytical and problem-solving ability, with the intellectual curiosity to go deep into unfamiliar problems.
• →Commercial judgment and comfort working with business models, pricing, funnels, unit economics, profitability, and market sizing.
• →The ability to develop clear, original views and support them with data, customer insight, and market knowledge.
• →Strong product instinct and the ability to work effectively with Product and Engineering teams.
• →High emotional intelligence and the ability to influence, challenge, and align stakeholders across different functions and levels.
• →Clear, concise communication and the confidence to operate around senior leaders.
• →A hands-on mentality. You are as comfortable building the analysis and driving execution as you are presenting the strategy.
• →High agency, sound judgment, and a strong bias toward action.
• →The ambition to build something meaningful in one of the fastest-moving industries in the world.

You do not need to have followed a conventional career path. We care about the quality of your thinking, your understanding of crypto, the decisions you have made, and the results you have delivered.