Digital Asset Specialist Consultant

Blue Star Families (BSF) is a national nonprofit dedicated to supporting military families by providing programming and resources while strengthening their connections to their local communities. We partner with businesses, government agencies, and local organizations to create impactful programs that empower and uplift military families.

Independent Contractor Engagement Terms:

This independent contractor will be retained solely for project-based, outcome-driven services and will not be an employee, agent, or representative of Blue Star Families. The independent contractor:

• Retains full autonomy over the method, schedule, and tools used to perform services.
• Is not assigned work hours, or internal recurring meetings.
• Shall not use a BSF job title, business card, or name tag.
• Will not represent themselves as a BSF employee or agent to external stakeholders.

The Contractor shall perform digital asset management services across the following core functional areas:

• Maintain overall organization and structure of the Canto library
• Ensure consistent metadata, tagging conventions, and folder hierarchy

• Build and manage upload links and portals for national and chapter-level use
• Customize portals to ensure ease of use and alignment with submission guidelines
• Provide guidance or documentation to internal users on proper upload procedures
• Upload assets as needed

• Review incoming photo submissions for quality, relevance, and compliance
• Approve or reject assets based on established criteria
• Ensure all images meet brand and privacy standards

• Review images for sensitive or restricted information, including visible nametapes or identifying details
• Edit, flag, or route assets as needed to ensure compliance with organizational and military guidelines

• Work backward through existing asset libraries to:
• Tag and categorize legacy content
• Eliminate duplicates or outdated files
• Reorganize assets into a standardized, searchable system
• Prioritize high-value or frequently used content for faster accessibility

• Recommend best practices for digital asset management
• Identify opportunities to improve efficiency, searchability, and user experience
• Collaborate with internal stakeholders to align asset organization with programmatic needs

1. Deliverables & Milestones

• Standard Operating Procedures (SOPs): Documentation of Canto tagging, taxonomy rules, and upload workflows for internal staff.
• Custom Intake Portals: Fully configured upload links/portals tailored for national and chapter-level content submissions.
• Legacy Library Migration Plan: Audit report and completed cleanup of historical media files, including deduplication and re-tagging.
• Monthly Asset Governance Reports: Regular updates summarizing asset intake volume, approval metrics, and platform optimization efforts.