Senior Staff Product Designer

At Tide, we help SMEs save time and money in the running of their businesses by not only offering business accounts and related banking services, but also a comprehensive set of highly usable and connected administrative solutions, from invoicing to accounting.

Tide is transforming the small business banking market and now supports over 2 million members globally across the UK, Germany and France.

Using advanced technology, all solutions are designed with SMEs in mind. With quick onboarding, low fees and innovative features, we thrive on making data driven decisions to serve our mission: to help SMEs save time and money so they can get back to doing what they love.

• Tide is available for UK, German and French SMEs
• Over 2 million members globally and rapidly growing
• Over $300 million raised in funding
• 3,000 Tideans globally
• We have offices in Central London, with a member support and technology centre in Sofia, Bulgaria, technology centres in Serbia, Romania, Lithuania and Hyderabad and offices in Gurugram, New Delhi, Berlin, Paris and Luxembourg

Tide is one app with many products for small businesses: business accounts, payments, credit, insurance, invoicing, accounting and more. Over 2 million members across the UK, India, Germany and France use it to run their businesses.

Our Product Design team designs every part of that experience. Designers work inside cross-functional teams alongside Product Managers, Engineers, UX Writers and Researchers, and we encourage designers to move between teams so they keep learning and growing.

We’re at an exciting point. Under our new design structure, we’re raising the bar on craft, making the whole app feel like one connected experience, and building a stronger design community. We’re also building a senior individual contributor track in design for the first time. This role is one of the first, so you’ll help define what design looks like at Tide.

As a Senior Staff Product Designer, you’ll work on our most complex and high-visibility problems. You’ll report directly to the Head of Design and work across teams rather than sitting in one, moving to wherever the biggest design challenge is.

Projects include continuing to evolve our AI solutions, helping shape the next phase of our app architecture and taking lead on new 0 to 1 initiatives. You will also help actively raise the quality bar across the entire design organization.

We’re open to designers operating at Senior-Staff or Principal level. Titles vary across companies, so what matters most is the strength of your craft, the quality of your thinking, and the impact you’ve had.

• Lead multiple projects end to end. Go from early discovery and concepts to prototyping, testing and handover to engineering, working hands-on in Figma.
• Shape the experience strategy. Partner with Product and Engineering leaders to turn messy, ambiguous problems into a clear design vision, priorities and roadmap.
• Connect the app. Work with design leads across Tide to create shared patterns and foundations, as Tide app continues to evolve across 55+ products. 
• Raise the craft bar. Set the example for quality, mentor other designers, and introduce better ways of working.
• Pioneer AI. Shape how AI shows up in our product, and how we use AI in our own design process, from ideas to code.
• Measure and iterate. Ship, learn from real member behaviour, and improve. You’d rather launch, learn and refine than wait for perfection.

• 12+ years in product design, with experience operating at Staff level or above (or equivalent scope) in a SaaS, fintech or scale-up environment
• A strong track record designing intuitive mobile & web experiences
• Experience leading complex, cross-team work, such as a product or platform redesign or new 0-to-1 product and iterations.
• Expert-level craft across the full product lifecycle: from early discovery, research, and concepting to prototyping, validation, and design-to-code handover
• Systems thinking: you design across features and touchpoints, not just single screens
• Business acumen: you balance member needs with commercial goals, and speed with quality
• Comfort with ambiguity and change
• Confidence working with senior leaders. You can present, shape, defend and adapt your ideas with VPs and SVPs.
• Open, collaborative style: you enjoy discussing work in the open, being challenged, and working closely with Product Managers and Engineers

Our location-specific employee benefits are designed to cater to the unique needs of Tideans: 

• Competitive Compensation –  Competitive salary and share options.
• Time Off – Generous annual leave on top of bank holidays.
• Parental Leave – Paid maternity, paternity, and adoption leave to support your family journey.
• Sabbatical – Extended unpaid and paid leave options after completing milestone years with Tide.
• Access to salary sacrifice benefits – like Nursery (could save up to 47% on fees!) and Cycle to Work discounts
• Health Insurance – Comprehensive Private family insurance plan.
• Life & Accident Cover – Comprehensive accidental and life insurance protection.
• Mental Wellbeing – Access to therapy sessions, courses, meditations, and workshops.
• Retirement Planning – Build your retirement fund faster with Tide’s pension scheme on eligible earnings.
• Volunteering & Development Days – Paid days annually for volunteering or personal growth.
• Learning & Development – Annual budget for books, courses, coaching, and more.
• WOO (Work Outside the Office) – Work from abroad for up to 90 days annually.
• Home Office Setup – Contribution towards setting up your home office.
• Laptop Ownership – Keep your old laptop and get a new one when it’s time for a replacement.
• Snacks & Meals – Daily breakfast spread with all-day coffee, tea, and juices.

At Tide, we believe that we can only succeed if we let our differences enrich our culture. Our Tideans come from a variety of backgrounds and experience levels. We consider everyone irrespective of their ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity or differently-abled status. We celebrate diversity in our workforce as a cornerstone of our success. Our commitment to a broad spectrum of ideas and backgrounds is what enables us to build products that resonate with our members’ diverse needs and lives. 

We are One Team and foster a transparent and inclusive environment, where everyone’s voice is heard.

At Tide, we thrive on diversity, embracing various backgrounds and experiences. We welcome all individuals regardless of ethnicity, religion, sexual orientation, gender identity, or disability. Our inclusive culture is key to our success, helping us build products that meet our members' diverse needs. We are One Team, committed to transparency and ensuring everyone’s voice is heard.

• Tide does not charge any fees at any stage of the recruitment process.
• All official Tide job opportunities are listed exclusively on our Careers Page and applications should be submitted through this channel.
• Communication from Tide will only come from an official @tide.co email address.
• Tide does not work with agencies or recruiters without prior formal engagement, and we do not authorize third parties to make job offers on our behalf.

If you are contacted by anyone misrepresenting Tide or requesting payment, please treat it as fraudulent and report it to us immediately at talent@tide.co
Your safety and trust are important to us, and we are committed to ensuring a fair and transparent recruitment process.

Tide leverages AI to enhance our hiring experience. You can read more about how we use AI in our recruitment process in our AI Policy.

Your personal data will be processed by Tide for recruitment purposes and in accordance with Tide's Recruitment Privacy Notice.