Director, New Product Launch Strategy (Hybrid/Remote)

Ceribell is a medical technology company focused on transforming the diagnosis and management of patients with serious neurological conditions. The Ceribell System is a novel, point-of-care electroencephalography (“EEG”) platform specifically designed to address the unmet needs of patients in the acute care setting, and is being used in hundreds of community hospitals, large academic facilities and major IDN's across the country. Our entire team is driven by a shared commitment to transforming the landscape of critical care through our rapid seizure detection technology, come join the movement!

• →Strategic Leadership: Own the comprehensive GTM roadmap and strategy aligned with corporate growth and revenue objectives. Oversee market analysis to identify macroeconomic trends, competitive threats, and high-value growth opportunities.
• →Positioning & Messaging Authority: Establish the foundational framework for product positioning and value propositions that differentiate the portfolio and resonate across all customer segments and commercial channels.
• →Cross-Functional Alignment: Champion organizational alignment by serving as the bridge between Product, Sales, Marketing, and Customer Success, ensuring a unified approach to market penetration and strategic decision-making..
• →Insights & Feedback Architecture: Synthesize deep insights from direct field engagement, key opinion leaders, and customer advisory boards to directly influence product roadmaps and.
• →Other responsibilities as assigned by your Manager/Supervisor

• Education: Bachelor’s degree in Marketing, Business, or a related field; MBA or advanced degree highly preferred.
• Experience: 8-10+ years of progressive experience in GTM strategy, product marketing, management consulting, or commercial leadership roles, with a strong preference for individuals from the healthcare or medical technology industry.
• Leadership Skills: Proven experience managing cross-functional initiatives in a fast-paced environment.
• Analytical Excellence: Exceptional analytical capabilities with a demonstrated ability to transform complex datasets into executive-level strategic directives.
• Communication: Masterful verbal and written communication skills, with extensive experience presenting to executive leadership and external stakeholders.
• Commercial Background: Previous direct sales or close commercial enablement experience is highly preferred.