Associate Growth Manager (Web)

We build and publish mobile apps that reach millions fast.

We've built category-leading apps time and time again. A track record proven by hits like Cleanup (#1 iPhone storage cleaner worldwide), Retake AI (#1 AI face editing app in the US), and Learna AI (the top AI language learning app globally), alongside 50+ other apps across productivity, edtech, wellness, and entertainment, all shaping the future of consumer mobile.

Since launching in 2020 with a small team in Istanbul, we've grown into a 300+ person global team. With over 400 million downloads and a worldwide footprint, we're already one of the fastest-growing consumer tech companies in Europe, and Barcelona is our next big chapter.

Rooted in Istanbul, growing in Barcelona: We're building the people, the systems, and the culture that will drive Codeway's next phase of scale. Join us on one of the most exciting growth journeys the Barcelona tech scene will ever witness.

At Codeway, we're redefining the performance marketing role. Here, you won't just analyze data and optimize campaigns; you'll also participate in creative discussions, manage global network relationships, and contribute to strategic decisions that shape Codeway’s future vision.

So, the ideal candidate is an exceptional all-rounder: good with people, comfortable with data, a self-starter who’s not afraid of failing, capable of generating creative ad ideas, and deeply curious about all aspects of growth.

• →Own end-to-end marketing. Claim 360 ownership of a web product’s marketing and execute end-to-end user acquisition strategies.
• →Manage the creative pipeline. Develop and test creatives by generating ideas, proposing hypotheses, monitoring implementation, and providing feedback.
• →Run and optimize campaigns. Manage and optimize marketing campaigns across Google. 
  Experience with Meta, TikTok and other networks is a plus. 
• →Build external partnerships. Build meaningful relationships with external partners and agencies, and manage collaborations with ad network teams.
• →Leverage data and dashboards. Build and monitor BI dashboards for insights and ensure campaigns achieve target KPIs while scaling.
• →Collaborate with product. Work closely with the product team to understand user motivations and shape effective monetization strategies.
• →Drive growth initiatives. Take additional responsibilities to grow your product by thinking beyond performance marketing and applying creative growth-hacking approaches.

• 1+ years of performance marketing experience.
• Hands-on experience in campaign management across Google Ads (Search, Pmax, DemandGen, Display, YouTube).
• Good communication and presentation skills, with the ability to translate complex data into actionable insights.
• Strong analytical and problem-solving skills.
• Strong command of written and verbal English.
• Experience with Google measurement tools (GA4, etc.) and mobile measurement partners (Adjust and/or Appsflyer) is a plus.
• Knowledge of user attribution and conversion tracking across multiple channels is a plus.
• Understanding of big data environments (preferably BigQuery) is a plus.
• Experience with Google Tag Manager is a plus.