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Senior Manager, Customer Growth

Taiwan·Taipeisenior

OtherGrowth

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Quick Summary

Technical Tools

OtherGrowth

設計並執行針對不同客戶旅程階段（Customer Journey）的行銷活動、促銷方案及會員經營計畫。
推動特定商業目標，包括：
- 新客獲取（Customer Acquisition）
- 新品類滲透（New Category Purchase）
- 沉睡客戶喚回（Lapsed Customer Reactivation）
- 客戶活躍度提升

持續追蹤、分析並檢視各項客戶成長專案的營運表現。
依據數據洞察優化活動設計與執行策略，提升投資報酬率（ROI）。

與多個團隊密切合作推動專案執行，包括：
- CRM
- Operations Management（OM）
- Performance Marketing
- Product Team
- Analytics Team

發掘不同客群的成長機會。
規劃並執行 A/B Testing 與其他成長實驗。
找出可規模化複製的成功模式，推動業務成長。

與 Finance 團隊合作建立行銷活動治理機制。
管控行銷預算使用效率，確保支出合理且符合公司規範。

與 Marketing Insights 團隊合作挖掘消費者洞察。
持續發現新的業務成長機會與市場需求。

8年以上以下相關領域工作經驗：
- CRM
- Loyalty Program（會員忠誠度計畫）
- Channel Marketing
- Program Management
曾於電商（E-commerce）或數位平台（Digital Business）環境工作。
具備卓越的數據分析能力及以數據驅動決策的實績。
能在快速變動且高度成長的環境中獨立作業。
良好的專案優先順序管理能力。
優秀的溝通及協調能力。
中英文聽說讀寫流利。

8年以上直接負責 CRM 或客戶經營相關 Marketing / Program Management 經驗。
具備電商平台或 B2C 產業實務經驗。
熟悉數據分析及商業智慧工具（BI Tools），包括：
- SQL
- Python
- R
具備處理大型或複雜數據集分析經驗。

Location & Eligibility

Where is the job

Taipei, Taiwan

On-site at the office

Who can apply

TW

Listing Details

Posted: September 3, 2026
First seen: September 3, 2026
Last seen: September 4, 2026

Posting Health

Days active: 0
Repost count: 0
Trust Level: 67%
Scored at: September 3, 2026

Signal breakdown

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Apply for this position

greenhouse

Coupang is a U.S. retail company known for its fast delivery services and commitment to customer satisfaction.

Employees

5k+

Founded

2010

Domain

Jobs

View company profile

External application · ~5 min on Coupang's site

Please let Coupang know you found this job on Jobera.

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Senior Manager, Customer Growth