Marketing Communications Manager, Poland (CEE)

Customs Support Group (CSG) is Europe’s leading independent customs services provider. Founded in 1964, we operate in 14 European countries with 100+ offices and a team of 1,700+ customs professionals.

We help companies move goods across borders smoothly and compliantly, taking the pressure out of customs.

As Marketing Communications Manager, Poland (CEE), you will be responsible for the strategic support and hands-on execution of marketing and business development activities across Poland and the wider CEE region.

This is an all-round marketing role. You will translate Group marketing strategy and messaging into relevant local campaigns, content, communications, and commercial initiatives that build brand awareness, generate leads, strengthen customer engagement, and support employer branding.

You will work closely with CEE Management, Sales, local operations, and the Group Marketing team, acting as the connection between our international strategy and regional market needs.

The role combines strategy with execution. You will not only develop plans, but also take ownership of delivering them, from creating content and launching campaigns to coordinating events, supporting Sales, working with external agencies, and measuring results.

With dual reporting to the Country Commercial Director and Group Marketing Director, you will have the opportunity to influence both local commercial priorities and wider Group marketing initiatives.

• Plan and execute marketing initiatives that support business growth, customer engagement, brand awareness, and sales targets in Poland and the CEE region.

• Translate and adapt Group-level marketing strategy, messaging, content, and brand assets into relevant local campaigns.

• Develop and execute integrated marketing campaigns across email, digital advertising, marketing automation, content, and other relevant channels.

• Partner closely with Sales to develop targeted campaigns and outreach activities that generate and nurture commercial leads.

• Provide market research, competitor insights, and customer intelligence to support commercial decision-making.

• Manage the local marketing budget and ensure resources are allocated effectively against business priorities.

• Monitor campaign effectiveness and use performance insights to continuously improve marketing activities.

• Develop high-quality localized sales materials, including presentations, brochures, flyers, case studies, customer success stories, and other commercial assets.

• Support Sales with campaign messaging, visuals, content, and tools aligned with commercial objectives.

• Develop digital lead-generation initiatives and ensure effective cooperation between Marketing and Sales throughout the lead funnel.

• Help translate complex customs, trade, and logistics topics into clear and compelling customer-facing messages.

• Manage and continuously improve local website content, including Polish translations, local market updates, and original content creation.

• Create engaging blog articles, case studies, landing pages, newsletters, and SEO-driven content relevant to Polish and CEE audiences.

• Own the planning, development, and execution of regular customer newsletters.

• Support SEO and digital visibility initiatives to strengthen CSG’s online presence and attract relevant audiences.

• Use marketing automation, analytics, CRM, and digital marketing tools to improve targeting, engagement, and campaign effectiveness.

• Manage local internal communications, including company updates, town halls, events, and intranet content.

• Support employer branding initiatives and help strengthen employee engagement and the visibility of CSG as an employer.

• Coordinate external communications, including newsletters, blogs, customer stories, and other content tailored to the CEE market.

• Coordinate PR activities together with the local external agency.

• Ensure consistent messaging and brand positioning across Group Marketing, local operations, commercial teams, employees, customers, and external audiences.

• Plan, coordinate, and execute local marketing events, exhibitions, conferences, and customer workshops.

• Manage webinars from end to end, including topic and content preparation, speaker coordination, promotion, delivery, and post-event follow-up.

• Coordinate event logistics, budgets, marketing assets, communications, and campaign integration.

• Work closely with Sales to ensure events contribute to customer engagement, lead generation, and measurable commercial outcomes.

• Track event performance and identify opportunities to continuously improve return on investment.

• A broad marketing role with genuine ownership. You will be involved in both strategy and hands-on execution.

• A high degree of autonomy to shape how CSG communicates and markets its services in Poland, while working within an international Group framework.

• Direct collaboration with senior commercial and marketing stakeholders at both country and Group level.

• A fast-moving B2B environment where market developments, regulations, technology, and customer expectations continue to evolve.

• A role closely connected to commercial outcomes, with marketing playing an important part in lead generation and business growth.

• International exposure and regular collaboration with colleagues across CSG’s European organization.

• Visible impact. Your work will directly influence our brand, customer engagement, commercial pipeline, and employer positioning across Poland and CEE.

• Bachelor’s degree or higher in Marketing, Communications, Business Administration, or a related field.