Enterprise Growth Marketing Lead, EMEA

As Fivetran scales its Enterprise business, we're looking for a senior individual contributor – with a strong bias towards AI automation – to own the International Demand Generation across EMEA and APAC. You'll be the right hand to the Director of Global Enterprise Demand, driving lead generation to ensure we have the touchpoints and MQL volumes needed to hit Enterprise sales targets. You’ll build and run the always-on 1-to-many ABM engine for Enterprise accounts in EMEA and APAC: agent-driven workflows that turn account signals (intent, tech stack, CRM stage) into campaigns, creative, and landing pages.

This is a strategy-and-execution role: you'll set the plan and roll up your sleeves with the team to make it work.

Location and work model: Hybrid in London, UK.

You'll co-own the EMEA and APAC enterprise pipeline number alongside the EMEA marketing team, with accountability for lead generation, territory hydration, and the touchpoint and MQL volumes needed to support sales targets. You'll execute account-specific programs to drive account engagement, lead generation and monitor the funnel from touchpoints through qualified opportunities and pipeline. You will own key paid channels, like LinkedIn and Meta, to drive these outcomes. Things you will build: 

• →Agentic workflows, using Claude or similar harnesses, that creates, launches, and optimizes LinkedIn and Meta campaigns across target-account tiers.
• →Connections between ad platforms, Salesforce, and signal sources such as intent and tech-stack data, so audiences and creative update without manual list uploads.
• →A weekly review loop where the system and you assess what worked and improve it.

You'll work across lifecycle marketing, customer marketing, ABM, product marketing, and regional teams to orchestrate integrated programs. Partnering with the Director of Global Demand and Regional Marketing and ABM leaders, you'll improve the demand operating model across EMEA and APAC.

• 6 months: target-account tiers and signals defined; an agent-assisted campaign workflow live for a first segment, with measurable gains in launch speed and cost per touchpoint or MQL.
• 12 months: the engine runs across the EMEA and APAC Enterprise account list with BDR handoff, and it improves itself through a regular review loop. Pipeline influence and BDR conversion on engaged accounts are tracked.

Deep, hands-on expertise in paid media and account-based marketing for enterprise buyers (LinkedIn required), plus experience in at least one of lifecycle, customer, or product marketing.

Experience running multi-lifecycle stage campaigns targeting enterprise buying committees 

Proficiency in using LLM harnesses to automate marketing tasks, and improve marketing performance 

• Strong business judgment and a clear point of view, with the confidence to challenge senior stakeholders constructively and build alignment around difficult tradeoffs.
• Excellent communication skills, specifically in communicating business outcomes, headwinds and tailwinds 

You’ve built and shipped agentic or automated workflows in production, not just prompts: connecting APIs or MCP servers, defining guardrails, and measuring impact. Hands-on familiarity with CRM data (Salesforce), ad platform APIs, and signal tools is a strong plus. 

You're comfortable operating as a senior IC who leads through influence rather than headcount. You should be comfortable galvanizing support behind an initiative when a number is at risk. You think in systems, you're fluent in the metrics that matter, and you move fluidly between setting strategy and executing the work yourself.

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