Digital Marketing Specialist / Spécialiste du marketing numérique

We are FlightHub Group, an ambitious team of people that created FlightHub and Justfly. Our brands have grown to become two of the top-ranked travel agencies in North America. We now serve over 3 million customers per year, generating more than 3 billion dollars in sales, and we continue to grow stronger year over year. We dream big, pursue passionately, and follow through with resolute self-belief and rigorous commitment. We are a group of individuals sharing a common vision and values, having come together to pursue a collective mission: overtaking the #1 spot in the world.

We're looking for a Digital Marketing Specialist who thrives on data, optimization, and customer acquisition. In this role, you'll help drive the growth of FlightHub's hotel, and vacation package business by executing and optimizing digital marketing initiatives across multiple channels, including Search Engine Marketing (SEM), Search Engine Optimization (SEO), Email Marketing, and Affiliate Marketing.

You will work closely with the product team to improve customer acquisition, engagement, conversion, and retention while making data-driven decisions that directly impact revenue.

• →Manage and optimize SEM campaigns across Google Ads to drive qualified traffic and maximize ROAS.
• →Support SEO initiatives through keyword research, content optimization, and technical SEO improvements.
• →Create, execute, and optimize email marketing campaigns to improve customer engagement, conversions, and retention.
• →Grow and manage affiliate partnerships, monitoring performance and identifying new opportunities with key affiliates and content creators.
• →Analyze campaign performance using Google Analytics, Looker Studio, and other analytics tools to identify optimization opportunities.
• →Monitor marketing KPIs, support A/B testing, and ensure accurate campaign tracking.
• →Collaborate with Product and Commercial to drive continuous marketing improvements.

• Marketing campaigns consistently achieve acquisition, conversion, and ROAS targets.
• Organic traffic and search visibility continue to grow.
• Email and affiliate programs deliver measurable revenue and customer engagement.
• Data-driven insights lead to continuous optimization across all marketing channels.
• Marketing performance is proactively monitored, with opportunities and issues identified quickly.

• 2–5 years of experience in digital or performance marketing.
• Hands-on experience with Google Ads and performance campaign optimization.
• Working knowledge of SEO, email marketing, and affiliate marketing.
• Strong analytical skills with experience using GA4, Looker Studio, Excel, or similar reporting tools.
• Experience leveraging AI-powered marketing tools (e.g., Claude, ChatGPT) to improve campaign creation, optimization, content development, and operational efficiency. 
• Highly organized, detail-oriented, and comfortable managing multiple priorities.
• Curious, proactive, and passionate about continuous learning and optimization.

• Experience in travel or  e-commerce.
• Knowledge of Google Hotel Ads, Performance Max, or metasearch platforms.
• Experience with SQL, marketing automation platforms (Braze, HubSpot, Salesforce Marketing Cloud, Klaviyo), or A/B testing tools.
• Familiarity with affiliate platforms such as Impact, CJ, Rakuten, Awin, or Partnerize.
• Understanding of attribution models and customer acquisition strategies.

#LI-CV

Check us out https://corporate.flighthub.com/

Nous sommes FlightHub Group, une équipe ambitieuse qui a créé FlightHub et Justfly. Nos marques sont devenues deux des agences de voyage les mieux classées en Amérique du Nord. Nous servons désormais plus de 3 millions de clients par an, générons plus de 3 milliards de dollars de chiffre d'affaires et continuons à nous renforcer d'année en année. Nous voyons grand, poursuivons nos objectifs avec passion et les réalisons avec une confiance en nous inébranlable et un engagement sans faille. Nous sommes un groupe d'individus partageant une vision et des valeurs communes, qui se sont réunis pour poursuivre une mission collective : devenir le numéro 1 mondial.