Head of E-Commerce & Omnichannel

Our client is a regional retail group operating across physical stores, marketplaces, and direct-to-consumer channels. The business views digital commerce as a core growth engine and is investing heavily in platforms and customer experience.

The Head of E-Commerce & Omnichannel will own the digital revenue stream across all online channels. This role will oversee platform performance, customer acquisition, conversion optimisation, and digital merchandising. A key mandate will be integrating online and offline experiences to create a seamless omnichannel journey. The role will manage cross-functional teams across marketing, technology, and operations. This position will also lead partnerships with marketplaces, payment providers, and logistics partners. Profitability, scalability, and data-driven decision-making will be central to the roles success.

Candidates must have senior experience in e-commerce or digital commerce within retail or consumer environments. Strong understanding of digital funnels, UX, performance marketing, and analytics is essential. Experience scaling e-commerce in the UAE or regional markets is highly preferred. The ideal candidate combines commercial ownership with digital execution capability. Leadership experience managing multidisciplinary teams is required. A customer-centric mindset and strong stakeholder management skills are critical.