Director Digital Sales & Operations- Genesco Brands Group

• Develop and execute the digital sales strategy aligned to GBG business objectives, annual plans, and channel growth goals.
• Act as a change agent for GBG digital by challenging current processes, identifying new growth opportunities, and building a more scalable digital operating model.
• Own digital sales, profitability, forecast, and channel performance across assigned digital channels.
• Bring a revenue-first and growth-driven mindset to channel strategy, account prioritization, and day-to-day execution.
• Set channel roadmap, priorities, and operating cadence across Amazon, Walmart, Target, Zappos, NSW.com, marketplaces, and drop ship partners.
• Lead pricing, promotion, retail media, inventory, and channel priority decisions with input from Merchandising, Sales, Finance, Operations, and Brand partners.

• Drive performance across Amazon 1P/3P, Walmart, Target, Zappos, NSW.com, and other marketplace or wholesale eCommerce accounts.
• Own GBG product performance and execution readiness for partner-owned sites such as Wrangler.com and Dockers.com.
• Partner with Ecommerce Operations to ensure systems, content, product setup, and launch readiness support digital sales priorities.
• Build strong relationships with key digital retail, marketplace, and brand partners to support growth and issue resolution.

• Lead weekly and monthly digital business reviews focused on sales, margin, inventory, retail media, pricing, promotions, and execution risks.
• Use sales, profitability, inventory, and marketplace data to identify risks, opportunities, and recommended actions.
• Lead, coach, and develop digital team members, creating clear ownership, accountability, and follow-through.
• Ensure strong cross-functional alignment with Merchandising, Sales, Product, Marketing, Operations, Finance, and external partners.

• 7+ years of eCommerce, digital commerce, marketplace, account management, operations, or related experience.
• Experience leading Amazon, marketplace, drop ship, or wholesale eCommerce channels required.
• Strong understanding of Amazon 1P/3P, Vendor Central, Seller Central, retail media, pricing, promotions, inventory, and marketplace operations.
• Proven ability to drive sales growth, profitability, and cross-functional execution.
• Growth-driven change agent with a visionary approach to building digital sales and improving channel performance.
• Strong analytical, communication, and leadership skills with experience managing direct reports preferred.
• Bachelor’s Degree in Business, Marketing, Merchandising, Ecommerce, or related field preferred.

• Digital channels deliver sales and profitability goals.
• Clear channel roadmap, priorities, and operating cadence are established and maintained.
• Pricing, promotions, retail media, inventory, and content priorities are aligned across teams.
• Digital team members have clear ownership and accountability.
• Marketplace and partner eCommerce issues are identified and resolved quickly.
• Strong cross-functional collaboration with internal stakeholders and external digital partners.

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