Regional Marketing Specialist, Biology

Founded in 2002 in New Jersey, GenScript Biotech Corporation accelerates innovation in biotech and healthcare by providing researchers and companies with the building blocks needed to develop groundbreaking treatments and products. Guided by its mission to Make People and Nature Healthier Through Biotechnology, and its role as a well-recognized biotechnology company, GenScript has a team of approximately 6,165 employees and has served more than 200,000 customers across over 100 countries and regions.

• Strategize and implement marketing plans to increase brand awareness and generate marketing/sales qualified leads through events and campaigns.
• Develop and execute digital marketing campaigns to increase engagement and conversions across different digital marketing platforms, including but not limited to social campaigns, webinars and email campaigns
• Content creation for our social media platforms (mainly LinkedIn)
• Collaborate with the global Product Marketing Department for campaign management and implementation.
• Organize and attend tradeshows in EU and UK region.
• Analyze tradeshows/webinars to evaluate the return of investment for each marketing event.
• Calculate and monitor marketing expenses and budget while keeping track of performance and ROI.
• Utilize marketing tools and tactics to elevate the GenScript brand and generate demand for all service lines.

What We Expect From You

• Master’s degree in Biology or a Life Science is required.
• 1-2 years of work experience in biotech/pharma, preferably in project management, marketing, and/or business development in the UK and EU.
• Strong understanding of CRO and CDMO businesses in the EU.
• Fluent in English required. Spanish and/or French speaking preferred additionally.
• Excellent written and verbal communication skills.
• Hands-on mentality and the ability to collaborate effectively with cross-functional teams
• Ability to manage multiple projects simultaneously and prioritize tasks effectively in a fast-paced environment
• Flexibility and adaptability to navigate changes and challenges in the marketing landscape.
• Ability to travel for tradeshows and conferences, up to 30%.

Interview Process

1. Online introductory call with our recruiter.
2. Online interview with hiring manager and a senior peer.
3. Final online panel interview with the hiring managers and main stakeholders.

The selection process includes a reference check.

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