VM Ambassador

This hybrid retail role combines a strong client-facing and commercial focus with Visual Merchandising responsibilities. Approximately 60% of the role is dedicated to Client Advisor activities and 40% to Visual Merchandising, according to business and store needs.

As a Visual Merchandiser, the role holder supports the consistent application of Brand VM standards, helping to enhance product presentation, the Client Experience and commercial performance. They also act as the store’s key contact for the VM Team, sharing photographs and reports on in-store and window displays.

As a Client Advisor, they deliver an excellent Client Experience, identify sales opportunities and build long-term client relationships through strong product knowledge, styling advice and Brand storytelling.

The role requires creativity, commercial awareness, client focus and the flexibility to balance VM activities with an active presence on the sales floor.

• Deliver an excellent Client Experience, following the Brand selling ceremony and providing tailored product and styling advice.
• Build lasting client relationships, identify sales opportunities and contribute to individual and store targets.
• Maintain strong knowledge of products, collections, stock availability and Brand storytelling.
• Implement and maintain VM standards across the sales floor, including product displays, mannequins, fixtures, signage and window displays.
• Monitor product performance and stock movement, working with Store Management and the VM Team to recommend displays, rotations and replenishment that support commercial priorities, according to VM Guidelines.
• Support seasonal launches, campaigns and changes to product presentation in line with Brand and VM guidelines.
• Collect relevant client and market feedback and share useful insights with colleagues.

• Participate in training and daily briefings to strengthen and share product, sales, client service and VM knowledge.
• Support colleagues in maintaining Brand presentation standards throughout the trading day.
• Build effective working relationships with Store Management, Sales, VM and Stock Teams.

• Follow Company policies and support daily store and back-of-house activities as required, including replenishment, transfers, labelling, stock organisation and inventory.
• Provide timely VM updates, photographs and feedback in line with Brand guidelines.
• Ensure products, VM equipment and relevant sales floor and back-of-house areas are properly maintained and organised.

• Client & Commercial Focus – Ability to understand client needs, build lasting relationships and contribute to sales performance.
• Visual Merchandising – Strong visual awareness and attention to detail, with the ability to maintain Brand standards and capture clear photographs of displays.
• Product & Fashion Knowledge – Strong interest in product, styling, trends and Brand storytelling.
• Communication & Teamwork – Ability to communicate effectively and collaborate with clients, Store Management, Sales, VM and Stock Teams.
• Organisation & Flexibility – Ability to balance client-facing and VM responsibilities while adapting to changing store priorities.

• Previous experience in luxury or premium retail, preferably in sales, customer service or Visual Merchandising.
• Strong interest in fashion, styling, product presentation and current trends.
• Strong product knowledge, or the ability to develop it quickly and apply it to both sales and product presentation.