Integrated Media Manager

We are a modern marketing collective built for scale, efficiency, and impact. As the parent company, Agital supports three specialized agencies: Go Fish Digital, REQ, and WDG, with shared infrastructure, advanced technology, and deeply experienced people, allowing each brand to do its best work.

Go Fish is seeking a Manager, Integrated Media who is first and foremost a hands-on platform operator. You will build, launch, optimize, and measure paid search, paid social, and programmatic campaigns directly in platform, with ownership of execution, performance, and reporting from day one.

Activation & Execution

• →Personally build, launch, and manage campaigns across paid search, paid social, and programmatic
• →Configure and QA all campaign settings: objectives, structure, budgets, bids, audiences, keywords, placements, creative, UTMs, conversion actions, and naming conventions
• →Diagnose and resolve delivery, disapproval, policy, and pacing issues
• →Keep documentation, optimization logs, and budget trackers current

• Hands-on campaign building and optimization across paid search (Google Ads, Microsoft), paid social (Meta, Nextdoor, Linkedin, Tiktok, etc), and programmatic DSPs (StackAdapt, The Trade Desk, DV360, or similar), with strong fundamentals in account structure, keywords and negatives, bidding, audience and contextual targeting, retargeting, frequency, pacing, inventory quality, and creative trafficking.
• Experience troubleshooting delivery, disapprovals, tracking, and performance issues
• Strong analytical skills, with a track record of turning data into optimization decisions and client-ready insights
• Working knowledge of conversion tracking and tagging (GA4, GTM, pixels, Conversions API)
• Experience presenting performance and recommendations to clients and key stakeholders
• Ability to manage priorities, budgets, and timelines independently, with strong attention to detail
• Strong written and verbal communication
• Experience guiding or mentoring junior team members
• Bachelor’s degree in marketing, advertising, communications, business, or a related field, or comparable professional experience
• Experience with traditional media
• Experience with attribution platforms, incrementality tools, or data visualization and reporting tools
• Advanced Excel or Google Sheets skills
• Experience developing media plans or supporting pitches and proposals
• Experience managing direct reports
• Experience with media campaign management tools (ex. MediaOcean Prisma)
• Relevant platform certifications