Product Marketing Manager

Good Inside is redefining parenting - not as something that should “just come naturally,” but as a skill to learn and practice. Founded by Dr. Becky Kennedy and Dr. Erica Belsky, we combine sturdy leadership with innovative technology to give parents personalized guidance, AI-powered support, and a global community.

Our mission: help parents raise resilient, confident kids in a changing world. We’ve already reached millions, and we’re just getting started.  We’re refining our product and expanding our reach to empower even more families.

We’re looking for bold, high-ownership problem-solvers who want to build something new, tackle big challenges, and be at the forefront of change.

We’re hiring a Product Marketing Manager to sit at the center of how we bring Good Inside to life. This is a true PMM role - but at Good Inside, that means marketing two interconnected products:

1. Our digital product (app experience, UX, features, tech functionality)
2. Our content product (expert-led written, audio, and video programming that drives real parenting transformation)

This person will sit on the Marketing team and report to the Head of Marketing, while building strong cross-functional relationships with Product Managers, Content Managers, Writers, Creative, Lifecycle, Growth, and Analytics.

Your job is to ensure we tell the right story about what we build, and that every feature, experience, and piece of content lands clearly, compellingly, and strategically in-market.

• Have experience in subscription businesses
• Working knowledge of analytics/dashboards like Amplitude or Looker/Omni
• Have worked in content-driven or community-driven products
• Have experience marketing both technology and media/content

Good Inside is an equal opportunity employer and as such, we do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable laws.

We are dedicated to growing a diverse team of highly talented people. As much as we believe in focusing on the parent behind the parenting and the child behind the behavior, we believe in focusing on the person behind the job. We’re dedicated to building a workplace where we give each other the strategies, support, and space we each need to thrive—believing in and bringing out the good inside of everyone..

If you require any accommodations during the recruitment process, whether it be alternate forms of material, accessible meeting rooms, etc., please let us know and we will work with you to meet your needs.

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