Digital Media Specialist

Create with Purpose — and Bring Stories of Growth and Care to Life

Bring your creativity to work—and help tell stories that make a difference. As a Digital Media Specialist for Grafton and Ukeru Systems, you’ll create engaging graphics, written content, photography, and video that showcase our people, programs, and impact. Working under the direction of the Marketing and Communications Manager, you’ll bring fresh ideas to social media and digital campaigns that build brand awareness, grow our audience, and strengthen community connections.

We’re looking for an organized, adaptable, and collaborative creator with 1–2 years of experience managing social media for a business, strong writing skills, and familiarity with tools such as Canva, Adobe Creative Suite, and InDesign. Agency experience is a plus.

This primarily on-site role, with in-person attendance required for events and content capture. If you enjoy building relationships and turning meaningful moments into compelling content, we’d love to hear from you!

Join us - and experience the deep fulfillment of knowing your work truly makes a difference!

Be part of a team that leads with heart and grit, the Grafton way—where leadership, compassion, and dedication come together to change lives.

Under the direction of the Marketing and Communications Manager, the Digital Media Specialist develops and executes engaging digital content and social media initiatives to increase brand awareness, audience engagement, and visibility for Grafton and Ukeru Systems. Captures and develops content from internal organizational activities to showcase impact, highlight success stories, and strengthen brand awareness. Contributes to social media growth strategies, community engagement efforts, and program engagement while helping expand audience reach through targeted communications, campaigns, and digital development.

• Create engaging captions, graphics, photography, and short-form videos tailored to each digital platform.

• Maintain consistent messaging and visual branding that reflect Grafton and Ukeru’s values and identity.

• Manage a multi-channel content calendar aligned with seasonal campaigns, product launches, and audience engagement opportunities.

• Capture and share compelling content from special events to showcase services, program impact, and success stories.

• Track reach, engagement, click-through rates, and follower growth to identify opportunities to improve content and campaigns.

• Execute digital content and social media strategies that increase brand awareness, expand reach, and support organizational goals.

• Support marketing and communications projects, including newsletters, blogs, press releases, annual reports, brochures, website updates, internal announcements, and crisis communications.

• Build relationships with digital communities, industry partners, and content collaborators to strengthen visibility and engagement.

• Foster positive, collaborative relationships with internal teams and external stakeholders.

• Required Qualifications

  • High school diploma.

  • 1–2 years of related experience in marketing, communications, or digital content.

  • Knowledge of social media platforms and associated apps and software.

  • Understanding of commonly used marketing and communications concepts, practices, and procedures.

  • Ability to work independently and collaboratively within a team.

  • Strong attention to detail and effective time management skills.

  • Ability to manage multiple projects and competing deadlines.

   

• Preferred Qualifications

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.

  • Experience creating marketing and communications content across multiple platforms, including websites, Canva, Adobe Suite, Indesign, CapCut, etc.

EMPLOYEE BENEFITS:    

Stronger Together: Supporting Your Growth & Success:       

• Paid Career Development - we pay you while becoming certified in CPR, Ukeru, Mandt and other career training!
• 401(k), including an employer match up to $2,500 annually
• Education Assistance up to $5,250 annually
• Empoyee Assistance Program
• As Grafton is a 501(c)(3) non-profit, you may be eligible for federal student loan forgiveness 

If you have issues applying or have any questions about this position, please reach out to us at hr@grafton.org  

Grafton is an equal employment opportunity employer and tobacco-free workplace. 

#HP