Happyco1mo ago

Growth Marketing Manager

United StatesRemoteFull-Timemid

MarketingGrowth Marketing Manager

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Quick Summary

Overview

HappyCo is a company where people can grow their careers and work with like minded people, with no egos or politics. HappyCo is values driven and offers a flexible, supportive culture.

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MarketingGrowth Marketing Manager

HappyCo is a company where people can grow their careers and work with like minded people, with no egos or politics. HappyCo is values driven and offers a flexible, supportive culture. Join HappyCo and Make Work Happy!

HappyCo is looking for a Growth Marketing Manager who lives and breathes experimentation, performance, and pipeline impact.

You will own growth across the full funnel, from traffic and lead generation to demos booked, opportunities created, and revenue generated. You will lead the growth marketing strategy and make high-impact decisions that directly drive company expansion.

You will constantly test, iterate, and scale what works. You should be comfortable launching new channels, optimizing underperforming programs, and tying every initiative back to measurable business outcomes.

This role has meaningful ownership today and clear room to grow quickly as we scale.

Design and execute growth strategies across the entire funnel

Drive leads, demos booked, sales-qualified opportunities, and revenue contribution

Increase qualified pipeline year over year

Launch and scale outbound marketing support and paid acquisition campaigns

Build and optimize account-based marketing programs for enterprise accounts

Develop and improve nurture sequences and lifecycle email programs

Manage and optimize paid campaigns across platforms such as LinkedIn and Google

Own budget allocation and performance optimization

Test new acquisition channels and emerging platforms

Continuously improve CAC and conversion efficiency

Funnel Optimization

Improve website conversion rates through testing and CRO

Analyze funnel drop-off points and implement improvements

Monitor intent signals and activate high-intent audiences

Optimize demo booking flows and handoff to sales

Track attribution and performance across channels

Build reporting that ties campaigns directly to revenue outcomes

Run structured, ongoing growth experiments

Use data to prioritize the highest-leverage opportunities

Partner closely with Sales to align on ICP targeting and pipeline quality

Collaborate with Product Marketing and Content to translate narrative into high-performing campaigns

Work with Marketing Operations to ensure clean targeting, tracking, and reporting

At least a minimum of 4 to 7 years in growth marketing, performance marketing, or demand generation

Experience running paid media campaigns with clear ROI accountability

Strong understanding of marketing funnels, buying committees, and pipeline mechanics

Proven ability to tie marketing efforts to revenue outcomes

Comfortable collaborating closely with sales and other teams

Proficiency with HubSpot and Salesforce

Analytical mindset with bias toward action and experimentation

You think in pipeline, not just leads.

You move quickly, test often, and optimize relentlessly.

Experience in B2B SaaS

Familiarity with proptech or multifamily real estate

Experience supporting outbound motions at scale

Strong copywriting instincts for conversion-focused messaging

Experience in fast-paced, experimentation-heavy environments

Launch multiple growth experiments across acquisition and conversion

Improve conversion rates at key funnel stages

Build clear reporting tying marketing efforts to revenue

Identify and begin scaling at least one high-potential acquisition channel

Deliver consistent, measurable pipeline growth

Establish a repeatable experimentation framework

Improve CAC efficiency and funnel conversion rates

Become a trusted revenue partner to sales and leadership

Listing Details

Posted: February 27, 2026
First seen: March 26, 2026
Last seen: April 11, 2026

Posting Health

Days active: 16
Repost count: 0
Trust Level: 46%
Scored at: April 11, 2026

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Happyco

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HappyCo is a real-time property operations platform for the multifamily real estate industry, offering mobile inspections, remote monitoring, and real-time reporting to improve operational efficiency and resident satisfaction.

Employees

125

Founded

2011

Domain

Jobs

External application · ~5 min on Happyco's site

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