Brand Manager (Distribution & Retail)

Philippines·Makati Citymid

MarketingMarketing Manager

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Quick Summary

Key Responsibilities

Develop and execute brand and product strategies by managing product portfolios, conducting market analysis, and aligning initiatives with overall business objectives.

Requirements Summary

Bachelor’s degree in Marketing Management, Business Administration, Communications, or a related discipline. At least three years of experience in brand management, marketing, or a comparable role,

Technical Tools

MarketingMarketing Manager

Responsibilities

~1 min read

→Develop and execute brand and product strategies by managing product portfolios, conducting market analysis, and aligning initiatives with overall business objectives.
→Plan and lead integrated marketing campaigns across digital, public relations, social media, and in-store channels to strengthen brand awareness and customer engagement.
→Maintain consistent brand presentation across retail locations by implementing visual merchandising standards and partnering with sales teams to optimize store performance.
→Establish and nurture relationships with influencers, business partners, and strategic collaborators to expand brand reach and market presence.
→Lead and support cross-functional teams, oversee marketing budgets, and ensure campaigns are delivered effectively, on schedule, and within budget.

Requirements

~1 min read

Bachelor’s degree in Marketing Management, Business Administration, Communications, or a related discipline.
At least three years of experience in brand management, marketing, or a comparable role, preferably within the retail industry.
Proficient in Microsoft Office applications and various social media platforms for marketing and communication activities.
Strong verbal and written communication skills, with the ability to build productive relationships across different teams and stakeholders.
Highly organized, detail-oriented, and proactive, with excellent time management skills and a results-driven approach to achieving objective.