E-commerce Senior Category Lead

We are seeking an experienced Senior Category Lead to drive the growth and performance of our Beauty & Wellness category. This role will own category strategy, revenue targets, assortment planning, and promotional execution to maximize sales, profitability, and customer engagement.

You will play a critical role in shaping the category roadmap, working cross-functionally to deliver a best-in-class online shopping experience.

• →Own the end-to-end category strategy for Beauty & Wellness across e-commerce channels
• →Drive revenue growth, margin optimization, and market share expansion
• →Manage product assortment, pricing, and merchandising strategy
• →Lead campaign planning and execution (e.g., double-digit sales events, payday promos)
• →Analyze sales performance, customer behavior, and trends to inform decisions
• →Collaborate with marketing teams on traffic, conversion, and retention initiatives
• →Work with supply chain to ensure inventory health and demand forecasting
• →Build strong relationships with brands, vendors, and marketplace partners
• →Monitor competitor activity and identify growth opportunities and gaps
• →Lead, mentor, and develop junior category or account managers

• Bachelor's degree in Business, Marketing, or a related field
• 6–10+ years of experience in e-commerce, category management, or retail merchandising
• Strong background in Beauty, Skincare, Personal Care, or Wellness categories
• Proven track record of managing P&L and hitting revenue targets
• Experience with major platforms (e.g., Shopee, Lazada, Shopify, Amazon)
• Strong analytical skills with proficiency in Excel or data tools
• Excellent stakeholder management and leadership abilities

• Background in brand/vendor management or marketplace operations
• Familiarity with digital marketing, promotions, and campaign analytics