3h ago
New
USD 170000-200000/yr

Sr. Director, Product Marketing & Content

United StatesUnited States·AtlantaRemotesenior
MarketingProduct Marketing
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Quick Summary

Key Responsibilities

Product positioning, messaging, and storytelling. Help develop the narrative for Impiricus and our product portfolio, translating sophisticated agentic AI capabilities into clear customer value.

Technical Tools
MarketingProduct Marketing

Impiricus is the first and only AI-powered HCP Engagement Engine. In 2025, Deloitte named Impiricus the #1 fastest growing company in North America for their prestigious Fast 500 list. Founded by a practicing physician and a senior pharmaceutical executive, Impiricus was created to transform how life sciences companies support physicians. We ethically connect HCPs to pharma resources, reduce go-to-market costs and accelerate patient access to the treatments they need.

With our unique access to the largest opted-in network of HCPs, their insights, and clinical expertise, we are the leading provider of AI technology and real-time channels that life science companies need to deliver clear, reliable, and evidence-based resources directly into the hands of HCPs. Guided by a council of 2000+ trusted HCP advisors, we ensure every interaction is clinically meaningful, ethically grounded and leads to better patient care.

Impiricus is the first Agentic Commercialization Platform for healthcare. We are transforming how life sciences companies support physicians and accelerate patient access to care. Our agentic AI infrastructure moves healthcare commercialization from information delivery to real-time clinical action, connecting physicians with the resources, support, and people they need, when they need them and on their terms. 

We are looking for a Sr. Director of Product Marketing & Content to own how we bring that story, and our products, to market.

This is not a role for someone who simply turns product updates into slides and one-sheets. We need a product storyteller, strategic thinker, exceptional writer, and creative marketer who can take complex AI technology and make it clear, compelling, differentiated, and impossible to ignore.

 

Responsibilities

~1 min read
  • You have 7+ years of experience in product marketing, content marketing, or related roles, including meaningful experience leading product marketing or an integrated product and content marketing function at a technology company. 
  • Experience in AI, enterprise SaaS, healthcare technology, or another technically complex category is strongly preferred.
  • You are an exceptional communicator and writer. You can take something complex and make it simple without making it simplistic. You know the difference between a feature description and a story people actually remember.
  • You are deeply product-minded. You want to understand how the technology works, why it was built, what problem it solves, and what makes it different. You can become fluent enough in a sophisticated platform to confidently demonstrate it yourself.
  • You are a true creative. You challenge predictable B2B marketing and are willing to bring forward ideas that have not been tried before. You care about craft and have a strong point of view about what great work looks like.
  • You are highly cross-functional. Product sees you as a product partner. Sales sees you as someone who makes them better. Design sees you as a strong creative partner. Marketing sees you as someone who can connect the product story across channels and experiences.
  • You know how to ship. You can move between strategy and execution without losing momentum or quality. You are comfortable operating in a fast-growing environment where the category, technology, and story are evolving quickly.
  • Experience using experiential marketing to launch, demonstrate, or showcase technology is a major plus

 

The base salary range for this role is $170,000 - $200,000

Where you land within the range will reflect your skills, experience, and location, while keeping team parity in mind and leaving room for future growth.

 

To protect candidates, please note that all communication from our team will come directly from an @impiricus.com email address. We do not engage third party recruiters to schedule interviews for this role. If you receive outreach from anyone outside of our domain claiming to represent Impiricus, please disregard and let us know by forwarding the message to careers@impiricus.com

 

What We Offer

~2 min read

Impiricus focuses on taking care of our teammates’ professional and personal growth and well-being.

:sparkles: Healthcare: Medical, dental, and vision coverage for you and your dependents + on-demand healthcare concierge
:money_with_wings: HSA, FSA & DCFSA: Pre-tax savings options for healthcare and dependent care, with monthly employer contributions to HSA (if enrolled in a high-deductible plan)
:shield: Coverage & Protection: 100% paid short- and long-term disability, plus life and AD&D insurance
:palm_tree: Flexible Time Off: Take the time you need with a flexible vacation policy — recharge your batteries your way
:baby: Parental Leave: Paid parental leave to spend time with your newborn, adopted, or foster child (available after 6 months)
:computer: Your Work, Your Way: If you’re close to an office, we encourage spending some time in-person to collaborate and connect. If not, remote is always an option
:chart_with_upwards_trend: 401(k): Save for your future with tax advantages (and company match!)

 

 

Impiricus provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 

Location & Eligibility

Where is the job
Atlanta, United States
Remote within one country
Who can apply
US

Listing Details

Posted
October 2, 2026
First seen
October 2, 2026
Last seen
October 2, 2026

Posting Health

Days active
0
Repost count
0
Trust Level
76%
Scored at
October 2, 2026

Signal breakdown

freshnesssource trustcontent trustemployer trust
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Sr. Director, Product Marketing & ContentUSD 170000-200000