Senior Manager - Sales (B2B & B2C)

We are looking for an experienced Sales professional to lead and drive regional sales performance across Corporate (B2B) and Retail (B2C) channels, ensuring business growth, operational discipline and customer satisfaction.

• →Drive Order Booking, Receipt and Dispatch achievement across Corporate and Retail channels against monthly, quarterly and annual regional targets.
• →Review channel-wise performance with regional sales teams and course-correct shortfalls in a timely manner.
• →Monitor and control regional sales operating expenses, including payroll, against the approved budget.
• →Drive timely collection of corporate receivables and minimize average debtor days.
• →Ensure showroom inventory record accuracy (physical vs. system) across the region.
• →Align demand forecasts with actual sell-through and drive on-time completion of installation sites across the region.
• →Drive customer satisfaction performance across FFR results, Customer Command Center feedback and verified store ratings.
• →Lead new corporate client acquisition and onboarding for the region.
• →Build regional sales team capability through structured training and development.
• →Identify and actively develop successors for key regional positions.

• Bachelor's/Master's degree in Business Administration or a related field (Preferably in engineering).
• 12+ years of progressive sales leadership experience in furniture, retail or allied industries.
• Experience in managing Corporate and Retail Sales operations, including regional P&L ownership.
• Strong strategic and commercial acumen, leadership, negotiation and stakeholder management skills.
• Proficiency in SAP and Sales MIS/Reporting tools (Power BI / MIS 360).