Growth Lead

This is an exciting opportunity to shape the growth strategy of a fast-growing B2B technology company serving developers and engineering teams worldwide. As an early marketing leader, you will take ownership of growth initiatives that increase product adoption, generate qualified leads, and strengthen brand visibility across the cloud-native ecosystem. You will combine creative storytelling with data-driven experimentation to build an authentic presence in developer communities and technical search channels. Working closely with leadership, Product, Sales, and Content teams, you will turn product innovations and customer success stories into compelling marketing campaigns. From SEO and paid acquisition to community engagement, social media, and product launches, you will have the freedom to test new ideas and scale what works. This hands-on role offers significant autonomy, direct executive collaboration, and the opportunity to shape the marketing function as the business grows. It is ideal for a growth marketer who thrives in a fast-moving startup environment and enjoys building strategies from the ground up.

You will bring a strong foundation in growth marketing, a practical understanding of B2B customer acquisition, and the creativity to connect with technically sophisticated audiences. The ideal candidate will demonstrate:

• At least three years of experience in growth marketing or a related marketing role, ideally within a B2B technology startup at Series A or Series B stage.

• A proven track record of developing and executing marketing strategies that generate qualified leads and convert top-of-funnel interest into product trials, demo bookings, or other measurable actions.

• Exceptional technical writing skills, with the ability to explain complex concepts clearly and create content that is useful, credible, and engaging for developers.

• Experience with SEO strategy, including keyword research, technical optimisation, content performance, and backlink-building initiatives.

• Practical experience managing paid acquisition campaigns, particularly through Google Search Ads and LinkedIn, with a focus on performance measurement and lead quality.

• Familiarity with developer communities and the ability to participate constructively in technical discussions, providing value and building trust rather than relying on direct promotion.

• Strong storytelling skills and the ability to translate customer outcomes, product capabilities, and technical features into compelling marketing content.

• A data-driven mindset, with close attention to SEO rankings, traffic acquisition, conversion rates, campaign performance, and other growth metrics.

• A strong experimentation mindset, including the ability to generate new ideas, design tests, assess results, and scale successful initiatives.

• Familiarity with the cloud-native and Kubernetes ecosystem, or a demonstrated ability and willingness to learn technical products and developer workflows quickly.

• Excellent written and verbal communication skills and the ability to collaborate effectively with Product, Sales, Content, and executive leadership.

• A proactive, hands-on working style, with the ability to move between strategic planning and practical execution in a fast-paced environment.

• The independence and initiative to build growth processes without relying on an established marketing playbook or a large team.

• A willingness to take calculated creative risks, learn from unsuccessful experiments, and continuously improve marketing performance.