Head de Campanhas

BrazilRemoteContractmid

Other

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Requirements Summary

Significant senior-level experience leading campaigns, advertising, marketing, advocacy, or related departments. Proven experience managing teams, coordinating complex projects,

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We are seeking an experienced and strategic Campaigns Leader to drive impactful initiatives that influence public opinion, corporate practices, and government policies in Brazil. In this role, you will lead the development and execution of innovative campaigns focused on improving the welfare of animals raised for food. You will manage and mentor a dedicated campaigns team, ensuring strong performance, collaboration, and continuous professional development. Working closely with internal departments, international teams, NGOs, and external stakeholders, you will identify opportunities to maximize campaign impact. You will also help modernize campaign strategies through emerging technologies, including artificial intelligence, and evolving communication approaches. This is an opportunity to combine strategic leadership, advocacy, creativity, and social impact within a mission-driven international organization.

Develop and implement innovative campaign strategies designed to influence institutional policies, corporate practices, and public attitudes toward reducing the suffering of animals raised for food.
Lead, manage, and develop the Brazilian campaigns team, overseeing operational activities, workflows, performance monitoring, and evaluation of deliverables.
Provide mentorship, guidance, and professional development opportunities to team members, fostering a collaborative and high-performing environment.
Build and maintain productive relationships with public and private institutions, relevant stakeholders, NGOs, and organizations working in related areas, including animal welfare and climate change.
Ensure that campaign strategies align with national and global organizational objectives, regularly assessing results and identifying opportunities for continuous improvement.
Collaborate closely with Communications and Marketing, Volunteer Engagement, Institutional and Government Relations, Legal, Strategic Litigation, and global campaigns teams to identify opportunities and coordinate initiatives.
Ensure campaign materials remain accurate, consistent, and aligned with organizational communication guidelines while identifying and mitigating potential operational, reputational, and legal risks.
Monitor developments in technology, artificial intelligence, social movements, and industry trends to identify innovative campaign tactics, improve processes, and strengthen organizational impact.
Explore and promote the strategic use of AI tools and emerging technologies to optimize campaign planning, execution, research, and communication.
Represent the organization as a spokesperson at public events, press conferences, and other relevant engagements when required.
Ensure compliance with internal policies and procedures and undertake additional responsibilities as requested by management.

Requirements

~2 min read

Significant senior-level experience leading campaigns, advertising, marketing, advocacy, or related departments.
Proven experience managing teams, coordinating complex projects, and mobilizing and engaging volunteers.
Strong strategic thinking, research capabilities, creativity, and the ability to develop innovative approaches to challenging situations.
Excellent critical thinking, active listening, problem-solving, and decision-making skills.
Outstanding interpersonal and relationship-building abilities, with the capacity to inspire, engage, and collaborate with diverse internal and external stakeholders.
Demonstrated negotiation, institutional relationship management, and stakeholder engagement skills.
Strong persuasive and empathetic communication abilities, with sensitivity to political contexts and the different perspectives and motivations of stakeholders.
Understanding of the food industry and key issues related to the welfare of animals raised for food.
Excellent organizational, project management, and time management skills, including the ability to manage competing priorities.
Exceptional written and verbal communication skills in Portuguese.
Fluency in written and spoken English, with the ability to participate in international meetings and communicate effectively with global teams.
Willingness and availability to travel when necessary.
Strong alignment with the organization's mission, philosophy, and values, including a commitment to reducing animal suffering and promoting a more just and sustainable food system.
Ability to professionally represent organizational positions and advocate for its mission.
Commitment to continuous personal and organizational development, particularly regarding diversity, equity, inclusion, and social justice.
Adaptability and openness to emerging technologies, innovative campaign methodologies, and evolving social and communication trends.