Senior Marketing Manager, Brand Strategy

This is a senior strategic marketing role focused on connecting brand strategy with product, go-to-market, and customer experience.
You will help shape how the brand is expressed across the organization, extending its influence beyond traditional marketing campaigns.
The role sits at the intersection of integrated marketing, product strategy, partnerships, research, and creative storytelling.
You will develop GTM strategies for product and partner initiatives while working closely with senior cross-functional stakeholders.
Success requires the ability to translate customer and market insights into compelling strategies that influence both marketing and business decisions.
You will operate in a highly dynamic environment where ambiguity, innovation, responsible AI adoption, and strong strategic judgment are essential.
This is an opportunity to make a broad organizational impact by ensuring brand strategy consistently informs how products are built, launched, and experienced.

• Demonstrated experience setting brand and product strategy, either within an organization or through an agency environment.
• Proven experience shaping go-to-market strategy and translating strategic objectives into actionable marketing plans.
• Experience delivering and embedding a brand across an organization rather than limiting brand work to the marketing function.
• Strong strategic thinking and the ability to connect brand, product, customer, and business priorities.
• Exceptional persuasive writing and communication skills, with the ability to develop compelling narratives and influence senior stakeholders.
• Experience partnering with insights or research teams to design, interpret, and apply research to complex business and marketing challenges.
• Strong cross-functional collaboration and stakeholder management skills.
• Ability to operate effectively in ambiguous, fast-moving environments and bring clarity to complex problems.
• Strategic and creative mindset with a strong understanding of modern storytelling, customer experience, and brand development.
• Demonstrated ability to influence product, partnership, and marketing decisions upstream in the development process.
• Responsible and practical use of generative AI tools and copilots in day-to-day workflows, with strong human-in-the-loop judgment.
• Willingness to continuously learn and adapt as AI tools and marketing technologies evolve.
• Ability to use AI responsibly to deliver business-ready outputs and measurable improvements in efficiency, cost, and quality.