Sr. Manager of Copy and Brand Storytelling

This is a senior creative role for someone who can make a brand impossible to ignore through sharp, culturally relevant storytelling.
You’ll own the voice of the brand across campaigns, social, retail, partnerships, launches, and emerging channels.
Working closely with creative, brand, social, growth, e-commerce, retail, and legal teams, you’ll turn ideas into work that feels distinctive and human.
You’ll also mentor a Junior Copywriter, helping develop their craft while creating space for independent thinking and ownership.
The role combines hands-on writing with big-picture concept development, from campaign platforms and scripts to naming and entirely new brand identities.
You’ll have significant creative freedom and the opportunity to push the brand in new directions without losing its core personality.
The ideal environment is fast-moving, collaborative, low-ego, highly ambitious, and genuinely committed to doing exceptional creative work.

• 8+ years of experience in brand storytelling, copywriting, advertising, editorial, entertainment, or another creative discipline where strong ideas and exceptional writing are central.
• A sharp, distinctive, and naturally funny voice, with the ability to use comedy and wit without becoming forced, cheesy, or overly promotional.
• Experience operating at a senior creative level within a CPG brand, agency, startup, or similarly fast-paced environment.
• An exceptional portfolio demonstrating strong conceptual thinking and the ability to develop ideas beyond individual pieces of copy.
• Proven experience creating language and storytelling for integrated, 360-degree campaigns.
• Strong awareness of culture, internet trends, emerging conversations, and the ways people engage with brands and content.
• Experience managing, mentoring, and providing constructive creative feedback to writers.
• Ability to collaborate effectively with designers, art directors, strategists, marketers, product teams, legal teams, executives, and other cross-functional stakeholders.
• Strong creative point of view combined with humility, openness, and a low-ego approach to collaboration.
• A strong instinct for creating brands that feel naturally embedded in culture rather than simply marketing to an audience.
• Comfort working in a fast-moving environment where priorities evolve, ideas are encouraged, and individuals are expected to take ownership.
• A practical perspective on AI, with the ability to experiment with AI tools when they can improve efficiency or support the creative process.