Content & Connections Senior Associate Brand Manager

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU. 

Are you ready to help shape the future of one of the world’s most iconic brands? As a Senior Associate Brand Manager, Content & Connections - Kotex® you’ll be at the forefront of driving brand growth and consumer connection. This role is perfect for a strategic thinker with a passion for storytelling, digital excellence, and cross-functional leadership.

Based in the Chicago Commercial Center with a hybrid work arrangement and reporting to the Content & Connection Leader, you’ll bring strategic leadership across media, design, and owned platforms to fuel consumer love and brand equity. In this highly collaborative role, you’ll partner with cross-functional team, including Business Delivery, Agency partners, Search & Content, CEX & Digital, Marketing Operations, and Design, to bring the Kotex® brand to life across every touchpoint.

In this role, you will:

Lead with vision in communications

• Content & Connections Planner: Help with annual planning and oversee in-year PESO execution across national and retail media, including new brand platform rollout.

• Data & Measurement Lead: Partner with Integrated Media Lead to build a data-driven culture across audience strategy, measurement, and reporting.

• Shopper & Retail Marketing: Own end-to-end strategy, toolkits, and execution across shopper marketing and partner with our digital commerce leads to drive the retail plans.

• Search Strategy Lead: Lead holistic paid and organic search (SEO & AEO), driving performance and optimization.

• Digital & Social Commerce: Own TikTok Shop and Brand Store strategy, execution, and performance.

• Display Media (OLA): Define strategy and lead execution and performance across display.

• PDPs & Brand Stores: Co-lead strategy and execution with Brand Discovery team for PdP and Brand Store, ensuring best-in-class execution and performance.

• Budget Management: Owner of Advertising & Consumer Promotions budget and mixer. 

• Pod Integration: Collaborate cross-functionally to drive more integrated national and retail media plans.

• Website: Consult on website strategy and execution, ensuring alignment to campaign narratives and brand standards. Responsible for feedback and guidance on creative assets to ensure brand consistency.

Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.

At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring.  You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.

Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com.
 

For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world.  We actively seek to build a workforce that reflects the experiences of our consumers.  When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.

Veterans and members of the Reserve and Guard are highly encouraged to apply.

This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role.

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