Online Experience Manager (Organic & Online Infrastructure)

• Optimize the sales journey using A/B testing, traffic analysis, and reporting tools.
• Co-develop and manage the company’s business website (E-commerce & Info site), including project scoping, planning, UX/UI development, and technical operations.
• Establish and execute a content strategy to engage target audiences, build brand reputation, and support lead generation.
• Build and oversee a data-driven digital roadmap to enhance customer experience and align with business goals across platforms (corporate website, social media, digital channels).
• Develop and manage SEO strategies (on-site & off-site) to position the company as an industry leader, driving organic traffic, conversions, and revenue.
• Support online marketing campaigns across web platforms (landing pages, microsites, tracking).
• Manage and operate marketing tools and platforms (CDP, CRM, ERP, etc.).
• Prepare performance reports, analyze results, and provide recommendations for continuous improvement.
• Handle additional assignments as required.

• Bachelor degree in Marketing or any related field.
• Proven experience in marketing strategy, digital marketing, content management, or marketing campaign management (preferably in education or related industries).
• Strong knowledge of SEO, web analytics, and digital platform management.
• Excellent critical thinking and problem-solving skills.
• Highly organized, detail-oriented, and hands-on with strong time management.
• Strong interpersonal and presentation skills with the ability to communicate effectively across teams and stakeholders.

Note: The Company may use AI-assisted tools to support data analysis at certain stages of the recruitment process. The Human Resources team oversees the entire process and retains final decision-making authority to ensure an accurate and comprehensive assessment. Applicant data will not be used to train AI models and will only be accessible to authorized HR personnel and the relevant hiring managers or supervisors. By submitting your application for this position through the recruitment system, you acknowledge that you have read and understood this notice.