About Legend
At Legend, we're building next-level player experiences. With 20+ years of proven success we’re the world's leading Sports and Gaming marketing company.
Our people are our edge. 600+ sharp, ambitious Legends across 22+ countries who move fast, learn quickly and win together. Here growth isn’t a perk, it’s the standard. You’ll stretch, level-up and carve out a career as bold as the products we build. We celebrate wins and create experiences that people talk about for years - for our players & for each other. If you’re ready to shape the future of player experience and enjoy the ride while you do it, this is where you’ll thrive.
The Role
Legend is hiring a Senior Data Analyst.
This is a highly visible, hands-on role where you'll partner with teams across Product, Commercial, Marketing, SEO and Performance to deliver the insights that shape strategic business decisions. You'll own complex analytical projects from end-to-end, build advanced forecasting models, improve reporting capabilities and help evolve our analytics function. We're looking for someone who combines exceptional technical expertise with strong commercial acumen and the ability to influence stakeholders through data.
In this role, we value diverse perspectives and encourage you to apply even if you don't meet every qualification listed.
Deliver end-to-end analytical projects that help shape commercial, product and marketing decisions across our Sports portfolio.
Build advanced forecasting models that combine financial planning, historical performance, seasonality and sporting events to improve business forecasting.
Redesign and enhance our Tableau dashboard suite, providing stakeholders with faster, more actionable performance insights.
Improve the quality and accessibility of data by identifying gaps, optimising reporting and partnering with Data Engineering to strengthen data pipelines.
Apply statistical analysis, behavioural analytics and experimentation to uncover opportunities that drive revenue, conversion and long-term business growth.
Mentor team members while proactively identifying future analytical opportunities that help mature our Performance & Insights function.
Expert-level SQL alongside strong Python (preferred) or R, Tableau and statistical analysis skills.
Proven experience independently delivering end-to-end analytical projects from scoping through to implementation.
Strong stakeholder management skills with the ability to translate business challenges into analytical solutions and communicate technical concepts to non-technical audiences.
Commercial mindset with experience using data to influence business strategy and decision-making.
Experience mentoring or supporting team members while driving high standards across analytical delivery.
Experience within sports betting, iGaming or another digital business with strong web analytics exposure is highly desirable.
1st: Initial Chat with Talent Partner (30 mins via Zoom)
2nd: Interview with our team, Hiring Manager and Senior People Partner (1 hour video via Zoom)
3rd: Take home task - you will be given a task to complete and return to us for assessment
4th: Final interview with our team, Hiring Manager and Sports Stakeholder (1 hour video via Zoom)
Super smart colleagues to work alongside and learn from.
Engaging development opportunities at all levels.
Tailored flexibility for your work-life balance.
Annual discretionary bonus to reward your efforts.
Paid annual leave PLUS a well-deserved break to recharge your batteries during the festive season! Our offices are closed between Christmas and New Year's, allowing you to enjoy downtime without dipping into your annual allowance.
Exciting global Legend events, where we unite in person to ignite our shared passion and unveil the exciting strategies for the year ahead!
Unlock your full potential by joining the Legend team. To support you on this journey, we provide an extensive array of benefits and perks, as outlined in our global offerings above. For country specific benefits please reach out to your talent partner.
Legend is an Equal Opportunity Employer, but that’s just the start. We believe different perspectives help us grow and achieve more. That’s why we’re dedicated to hiring and developing the most talented and diverse team- which includes individuals with different backgrounds, abilities, identities and experiences. If you require any reasonable adjustments throughout your application process, please speak to your Talent Partner or contact the team on talent@l1.com, and we'll do all we can to support you.
Centuria
Scopely