Extension Associate (Regional Strategy and Outreach Coordinator)

Work Location: The area to be served is the Northeast Region of the LSU AgCenter. The Northeast Region includes 12 parishes extension offices as well as the Scott Research and Extension Center. The exact domicile for the position will be determined upon completion of the selection process.

Position Description: The Regional Strategy and Outreach Coordinator serves a critical role in advancing the visibility, accessibility, and impact of LSU AgCenter Extension and Research programs throughout the Northeast Region. This position supports regional outreach, communications, and digital engagement efforts to ensure that programs, resources, and educational initiatives remain relevant, accessible, and responsive to the needs of stakeholders and clientele across the region.

Working closely with faculty throughout the region, the coordinator will lead and support strategic communication initiatives by developing and managing content for web-based platforms, digital marketing campaigns, and other outreach channels. Responsibilities include content creation, content management, graphic design, marketing support, and training faculty and staff in the effective use of web publishing, content management and communication tools.

The coordinator will oversee the development, maintenance, and continuous improvement of regional web content by coordinating the creation of new materials, updating existing resources, and archiving outdated information. The position will help ensure that digital content is accurate, engaging, user-focused, and aligned with LSU AgCenter branding and communication standards. This includes reviewing content for quality, consistency, style, grammar, and relevance while maximizing accessibility and reach for diverse audiences.

In addition, the coordinator will support the design and implementation of digital media assets, including web pages, interactive applications, animations, audio, video, and other online engagement tools. The position will also provide guidance and training to faculty and staff on web content development, publishing practices, digital outreach strategies, and emerging communication technologies.

A key responsibility of this role is ensuring compliance with Americans with Disabilities Act (ADA) accessibility standards across digital platforms. The coordinator will review new content for compliance, assist with remediation of legacy materials, and promote best practices that enhance accessibility and usability for all audiences.

The Regional Strategy and Outreach Coordinator reports directly to the Northeast Region Director and collaborates regularly with Communications and Information Technology personnel. Through participation in ongoing planning and strategy meetings, the position will help align regional outreach efforts with LSU AgCenter communication priorities, branding

standards, digital engagement strategies, and technology initiatives to strengthen the overall impact of Extension and Research programs throughout the Northeast Region.

Qualification Requirements: A bachelor’s degree in mass communications, marketing or related field is required. Prior experience in marketing programs via social media and traditional news media outlets, web-based applications, content management systems and HTML is preferred.

LSU and the AgCenter are dedicated to fostering an environment where our employees feel appreciated for their skills and individual qualifications. If a candidate does not meet the minimum qualifications listed but has other qualifications or substantial experience related to the key responsibilities, we encourage them to apply (La RS 42:36).

Salary and Benefits: Salary will be commensurate with qualifications and experience. The LSU AgCenter has an attractive benefits package with a wide variety of benefit options. Benefits offered include retirement, multiple medical insurance options, supplemental insurances (dental, life, long-term disability, accident, vision, long-term care, etc.), Tax Saver Flexible Benefits Plan (saves tax dollars on some child care and medical expenses), university holidays (14 per year, typically includes a week off at Christmas), generous annual (vacation) and sick leave benefits, Employee Assistance Program, and possible educational leave and tuition exemption for coursework at campuses of the LSU System. Specific benefits depend on job category, percent effort and length of employment.

Conditions of Employment: A personal automobile and appropriate insurance coverage is required (travel allowance provided).

Date Available: Upon completion of the selection process.

Background Check - An offer of employment is contingent on a satisfactory pre-employment background check.