SEO Specialist

We are seeking a data-driven and strategic SEO Specialist to join our marketing team. This role is ideal for someone with deep expertise in organic search and a strong understanding of the B2B SaaS landscape. You will be responsible for developing and executing SEO strategies that drive qualified traffic, improve search rankings, and contribute to pipeline growth.

• →Develop and implement comprehensive SEO strategies aligned with business goals and target audience.

• →Conduct keyword research, competitive analysis, and content gap analysis to identify growth opportunities.

• →Optimize website architecture, content, and landing pages for search engines and user experience.

• →Collaborate with content, product marketing, and web development teams to ensure SEO best practices are integrated.

• →Monitor and report on SEO performance using tools like Google Analytics, Search Console, SEMrush, Ahrefs, etc.

• →Stay updated with the latest SEO trends, algorithm updates, and industry developments.

• →Manage technical SEO audits and recommend fixes for crawlability, indexation, and site speed.

• →Build and execute link-building strategies to improve domain authority and rankings.

• →Support international SEO efforts, including hreflang implementation and geo- targeting.

• 2–5 years of hands-on SEO experience, preferably in a B2B SaaS environment.
• Proven track record of improving organic traffic and keyword rankings.
• Strong understanding of search engine algorithms and ranking factors.
• Experience with CMS platforms (e.g., WordPress, Webflow) and basic HTML/CSS.
• Proficiency in SEO tools like SEMrush, Ahrefs, Screaming Frog, Moz, etc.
• Analytical mindset with experience in Google Analytics, Looker Studio, or similar.
• Excellent communication and project management skills.
• Familiarity with content marketing and demand generation strategies.

• Experience working with cross-functional teams in a fast-paced SaaS company.
• Excellent Communication.
• Knowledge of conversion rate optimization (CRO) and A/B testing.
• Understanding of paid search and how it complements organic efforts.
• Certifications in SEO, Google Analytics, or related fields are a plus.