Associate Product Manager

Job Description

• Develop, refine, and execute comprehensive Marketing Plans across Anesthesia, Hematology and HIV that deliver strong and sustainable performance. 
• Support end-to-end product lifecycle management, including in-market optimization, tender and access planning, and loss-of-exclusivity preparation where applicable.
• Lead day-to-day brand planning and execution, ensuring strategies are translated into clear objectives, tactics, milestones and performance measures.
• Analyze market evolution, competitive trends, customer needs and business performance, translating insights into strategic actions and timely plan adjustments.
• Prepare for the HIV pipeline by supporting market landscaping, stakeholder mapping, segmentation, positioning, forecasting and launch readiness planning.

• Support the Marketing Manager, who serves as DKSH Alliance lead, by coordinating day-to-day execution across the assigned Pharma portfolio.
• Execute agreed joint priorities, ways of working, governance cadence, performance expectations and escalation follow-up as directed by the Marketing Manager.
• Coordinate customer coverage, call plans, promotional priorities, capability building and execution standards in line with brand strategy and Marketing Manager guidance.
• Track agreed KPIs, business performance, risks, opportunities and corrective actions for regular alliance reviews.
• Ensure assigned alliance execution activities meet the company standards for compliance, quality, brand integrity and execution excellence.

• Work closely with Medical, Sales, Access, Regulatory, Finance and Supply teams to ensure alignment and operational excellence.
• Co-lead access and tender initiatives with internal and external partners to broaden patient reach and expand business opportunities.
• Build strong and credible partnerships with Key Opinion Leaders and relevant external stakeholders.
• Coordinate cross-functional HIV pipeline workstreams, readiness milestones, key assumptions, risks and dependencies.

• Translate brand strategy into clear, actionable go-to-market plans that enable strong and consistent field execution.
• Design, enhance, and implement Sales Force Training programs that uplift capability and ensure consistent brand execution.
• Provide clear brand messaging, campaign materials and insights to strengthen field performance.
• Act as a key partner to Sales leadership in identifying execution gaps and continuous improvement opportunities.

• Manage promotional budgets and resources responsibly to maximize return on investment while ensuring full compliance with internal policies and external regulations.
• Support relevant P&L components, including demand forecasting, promotional spend and key performance drivers, demonstrating strong commercial and financial acumen.
• Contribute to forecasting, scenario planning and business reviews, supporting informed decision-making by leadership.

• Maintain disciplined project plans and performance dashboards for brands, assigned alliance execution activities and pipeline readiness.

• Ensure all marketing and assigned alliance execution activities are fully compliant with company policies, industry codes and local regulatory requirements.
• Champion high standards of marketing excellence, governance and cross-functional ways of working.
• Proactively identify risks and mitigation actions related to brand reputation, compliance, supply and execution quality, escalating alliance-related issues to the Marketing Manager as appropriate.

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• Bachelor’s degree in Life Sciences, Business, Marketing, or related field.
• 2–4 years of pharmaceutical experience in Marketing, Sales, Commercial Operations or a related role; prior pharmaceutical marketing experience is preferred.
• Experience in brand planning, campaign execution, product lifecycle management or launch preparation is an advantage.
• Experience in cross-functional collaboration and working with external partners, distributors or agencies is preferred.
• Strong strategic and analytical skills, with the ability to translate insights into effective marketing actions.
• Solid understanding of digital, data-driven marketing and analytics.
• Excellent communication, stakeholder management and influencing skills.
• Strong commercial acumen with a focus on performance, ROI and compliance.
• Self-motivated, result-oriented team player with strong customer focus, learning agility and interpersonal skills.
• Passion for expanding patient access to innovative medicines and building a career in pharmaceutical marketing

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