Employer Branding & People Experience Senior Specialist

Egypt·Cairosenior

DesignExperience Specialist

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Quick Summary

Overview

Source employee stories and EB moments across business lines, and turn them into clear briefs for the content creator: audience, message, channel and why it matters.

Technical Tools

DesignExperience Specialist

Source employee stories and EB moments across business lines, and turn them into clear briefs for the content creator: audience, message, channel and why it matters.

Bring insights into what to make: what our talent audiences respond to, what competitors are doing and what's performing on our channels.

Manage the LinkedIn Life Page content calendar, and track traffic campaigns.

Support hiring lead-generation campaigns with Performance Marketing, from briefs and coordination to reporting results all the way to conversion.

Coordinate career fairs and EB events, and own the Career Fairs & EB Events Tracker.

Support the Careers Page review, and keep job content consistent with the employer brand.

Help build employee advocacy by identifying colleagues to feature and encouraging them to share.

Track EB performance against baselines (reach, engagement, applications, conversion), and turn the results into recommendations.

Establish and grow relationships with target universities, through career centers, faculties and student clubs.

Build a yearly campus calendar covering career fairs, talks, workshops and competitions.
Build an early-talent pipeline for Nawy Next and graduate hiring, with Talent Acquisition.
Keep a university partnership tracker with contacts, activities and hiring results per university.
Plan and run engagement moments across all offices, including non-desk employees, from idea through logistics to delivery.
Keep the engagement calendar on track, in sync with the Internal Comms plan.
Deliver recognition activations, wellbeing initiatives such as Nawyfit, and communities such as Women in Proptech.
Spot the EB stories in every moment, and brief the content creator to capture them.
Run a quick feedback pulse after each moment, and track cost per participant.
Coordinate the People Survey and quarterly pulses, and track the actions that follow.
Support candidate experience, preboarding and internship touchpoints with Talent Acquisition.
Track exit interviews, and keep the PEx dashboard data accurate.

Requirements

~1 min read

3 - 5 years of experience in employer branding, marketing, HR, university relations or events. Internships and student activities count.
A strong eye for a good story, and the ability to write a clear, sharp brief.
Confidence building relationships and representing Nawy externally, from university staff to students.

Good writing in English and good working Arabic.

Comfort with social media analytics and spreadsheets, and the ability to turn numbers into insight.
Strong organization, and the ability to juggle events, campaigns and deadlines.
Active use of AI tools in your work.