Quick Summary
Overview
1. Job SummaryResponsible for planning, managing, and executing end-to-end social media content strategies across brand-owned channels. This role oversees content planning, creative production,
Technical Tools
Other
Role Expectation: A hands-on, mid-management position with end-to-end ownership of social media content across brand digital platforms, combining strategic planning, creative supervision, operational execution, and performance accountability.
2. Key Responsibilities
1. Social Media Content Strategy & Planning
2. Key Responsibilities
1. Social Media Content Strategy & Planning
- Develop content direction, content pillars, and monthly editorial calendars across brand-owned channels.
- Translate master brand campaigns, product priorities, and eCommerce objectives into platform-specific content plans.
- Identify relevant social media trends, audience insights, and creative opportunities to improve content effectiveness.
- Manage the full content lifecycle, including ideation, scripting, creative briefing, production, approval, publishing, and optimization.
- Coordinate with designers, agencies, and content creators to deliver high-quality videos, animations, infographics, and social media assets.
- Ensure content consistency, brand compliance, and timely execution across all social channels.
- Manage daily content operations for brand-owned digital channels.
- Develop and oversee satellite account networks to amplify campaign messages and expand organic reach.
- Optimize publishing schedules, content formats, and platform-specific engagement strategies.
- Develop and execute social content plans for product launches, brand campaigns, eCommerce mega campaigns, and tactical activations.
- Collaborate with Brand, eCommerce, Commercial, and Activation teams to ensure effective campaign deployment.
- Build and maintain a centralized content hub with reusable videos, animations, infographics, and campaign assets for internal teams.
- Track social content performance across band-owned channels and satellite accounts.
- Analyze key metrics, including reach, views, engagement, follower growth, and content effectiveness.
- Deliver regular performance reports with actionable insights and recommendations for content optimization.
Requirements
~1 min read- 3–5 years of experience in social media, digital content, or brand communication, with experience supervising content projects or teams.
- Strong understanding of TikTok, Facebook, and Instagram ecosystems, content formats, algorithms, and audience behavior.
- Proven ability to develop content strategies and manage hands-on execution.
- Strong creative judgment, storytelling, content planning, and agency management skills.
- Excellent project management, cross-functional coordination, and communication skills.
- Data-driven mindset with experience analyzing social media performance.
- Experience in beauty, skincare, FMCG, or eCommerce is preferred.
Location & Eligibility
Where is the job
Ho Chi Minh City, Vietnam
On-site at the office
Who can apply
VN
About this job
- Who can apply
- Vietnam
- Posted
- 3 days ago
Listing Details
- Posted
- November 12, 2026
- First seen
- November 12, 2026
- Last seen
- November 15, 2026
Posting Health
- Days active
- 2
- Repost count
- 0
- Trust Level
- 56%
- Scored at
- November 15, 2026
Signal breakdown
freshnesssource trustcontent trustemployer trust
External application
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